Remote Paid Social Manager - Scale Performance & Lead Team

Overstock.Com

Town of Texas (WI)

Hybrid

USD 90,000 - 150,000

Full time

14 days+
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Benefits offered by this job

401k 6% match
Flexible schedules
Onsite health clinic
Tuition reimbursement
Leadership development program
Mentorship program
Onsite fitness center
Employee resource groups

Job summary

Bed Bath & Beyond is seeking a strategic Paid Social Leader to own strategy and execution across Meta, TikTok, and emerging platforms. You will steer budgets, audience strategy, and testing to hit CAC and growth targets.

Lead a Paid Social team and partner with agencies, ensure pixel and data hygiene, and collaborate with creative and analytics to translate performance into actionable business outcomes.

Qualifications

  • 4–6+ years of paid social experience with hands-on execution.
  • At least 1–2 years managing people or agency relationships.
  • Deep expertise in Meta and TikTok; experience with Pinterest/Reddit a plus.
  • Strong ability to translate data into tactical optimizations and executive narratives.
  • Experience managing an omnichannel paid social budget with P&L awareness.

Responsibilities

  • Own strategy and channel ownership for paid social across Meta, TikTok and emerging platforms.
  • Set budgets, pacing, and audience strategy to hit CAC and growth targets.
  • Lead paid social specialists and coordinate with agency partners on testing and execution.
  • Oversee testing roadmaps, creative variations, audiences, placements, and bidding.
  • Own performance reporting (CAC, CVR, CTR) and connect results to business impact.

Skills

Paid social
Meta
TikTok
Campaign structure
Audience strategy
Performance optimization
P&L management
Agency management

Education

Bachelor's degree in marketing

Tools

Facebook Pixel
CAPI integrations
Event configuration
Product catalog hygiene

Job description

Bed Bath & Beyond is seeking a strategic Paid Social Leader to own strategy and execution across Meta, TikTok, and emerging platforms. You will steer budgets, audience strategy, and testing to hit CAC and growth targets.

Lead a Paid Social team and partner with agencies, ensure pixel and data hygiene, and collaborate with creative and analytics to translate performance into actionable business outcomes.

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