Remote Paid Social Designer: Static & Motion (CPG)

Truvani; Miami (FL); Remote; USD 65,000 - 90,000; Full time

Benefits offered by this job

Remote work

Health benefits

401k

Paid time off

Parental leave

Education stipend

Store credit

Job summary

Truvani is seeking a remote Senior Designer for paid social who can craft high-volume Meta ads (Facebook/Instagram) and optimize performance through rapid testing and iteration.

You will design static and motion creatives, translate briefs into multiple concepts, and collaborate with the growth team to improve CTR, CVR, and ROAS. A strong portfolio and experience in supplements or beauty are a must, with self-directed work habits to meet tight deadlines.

Qualifications

• 3+ years designing paid social ads, ideally for CPG or DTC brands.
• A portfolio of Meta ads that actually ran, not just spec work.
• Strong in Photoshop and Illustrator, and/or Figma.
• Comfortable with motion: After Effects, Premiere, CapCut, or similar.
• Fast. You can produce lots of quality variations without losing the plot.
• You understand the basics of performance marketing and know why a thumb-stopping first frame matters.
• You take feedback well and aren't precious about your work. The data decides.
• Self-directed. You manage your own queue and hit deadlines.
• Experience in supplements, food, beverage, or beauty.
• Familiarity with AI image and video tools in a production workflow.
• Experience designing for other paid channels (TikTok, YouTube, Google).
• Basic copywriting chops for headlines and hooks.

Responsibilities

• Design static ads for Meta across formats (feed, stories, reels placements).
• Create short motion ads and animated versions of statics (product animations, kinetic type, simple UGC-style edits).
• Turn creative briefs into multiple concepts and variations for testing.
• Build out iterations on winning ads: new hooks, headlines, layouts, offers, and visuals.
• Work with the growth team to review performance (CTR, CVR, ROAS) and decide what to test next.
• Keep an eye on competitors and trends in CPG and supplement advertising, and bring new ideas to the table.
• Maintain brand consistency while pushing for creative that performs.

Skills

Paid social design

Photoshop

Illustrator

Figma

Motion design

Performance marketing

Self-directed

Copywriting basics

Tools

After Effects

Premiere

CapCut

Job description

Truvani is seeking a remote Senior Designer for paid social who can craft high-volume Meta ads (Facebook/Instagram) and optimize performance through rapid testing and iteration.

You will design static and motion creatives, translate briefs into multiple concepts, and collaborate with the growth team to improve CTR, CVR, and ROAS. A strong portfolio and experience in supplements or beauty are a must, with self-directed work habits to meet tight deadlines.