Remote Paid Search Copy & Testing Specialist

Aquent (United States); Seattle (WA); Remote; USD 39,000 - 52,000; Part time

Job summary

Aquent is seeking a Paid Search Specialist for a two-month remote engagement. The role focuses on crafting and testing ad copy across paid search and other channels, with careful adherence to healthcare industry compliance and performance goals.

The position requires working 20 hours per week during standard business hours. You will write RSA headlines, support PMAX and Demand Gen assets, test landing pages, and draft YouTube scripts.

Qualifications

• 2–4 years of hands-on experience writing and optimizing Google Ads search copy.
• Experience planning and testing ad copy, with understanding of statistical significance.
• Familiarity with AI tools for copywriting and variation analysis, with critical judgment.
• Experience writing in healthcare, insurance, finance, or regulated sectors.

Responsibilities

• Write paid search ad copy with RSA headlines and extensions that are compliant.
• Coordinate with compliance review and iterate quickly on revisions.
• Plan and launch structured copy tests and interpret results to improve ROAS.
• Support PMAX and Demand Gen campaigns by developing search-focused copy assets.
• Draft YouTube scripts and collaborate with stakeholders.
• Organize ad group copy for consistency across Google and Bing.
• Use AI tools to accelerate ideation while applying human judgment.

Skills

2-4 years paid search copywriting

Ad copy testing

AI tools for copywriting

Regulated category writing experience

Tools

Google Ads Editor

Job description

Aquent is seeking a Paid Search Specialist for a two-month remote engagement. The role focuses on crafting and testing ad copy across paid search and other channels, with careful adherence to healthcare industry compliance and performance goals.

The position requires working 20 hours per week during standard business hours. You will write RSA headlines, support PMAX and Demand Gen assets, test landing pages, and draft YouTube scripts.