Remote, On Site, Hybrid

Brand Clamp Inc.

New York (NY)

Hybrid

USD 60,000 - 90,000

Full time

36 hours ago
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Benefits offered by this job

Remote work opportunity
Competitive compensation
Training and professional development

Job summary

Brand Clamp Inc is seeking a Digital Marketing Executive to manage and optimize paid advertising across multiple platforms. You will plan, launch, monitor, and analyze campaigns to drive qualified leads and conversions, collaborating with sales, content, and design teams.

The role emphasizes data-driven decision making, testing strategies, and continuous improvement of performance metrics such as CTR, CPC, CPA, and ROAS. Remote-ready with opportunities across industries and markets.

Qualifications

  • Strong understanding of performance marketing, audience targeting, and analytics.
  • Experience with lead generation and converting prospects into customers.
  • Comfortable testing strategies and data-driven optimization.

Responsibilities

  • Plan and manage digital advertising campaigns across major platforms.
  • Coordinate paid campaigns on Facebook, Instagram, Google, LinkedIn, YouTube and others.
  • Develop campaign strategies based on business objectives and target audiences.
  • Conduct audience research and develop retargeting strategies.
  • Create and manage campaign structures, budgets, audiences, placements, and bidding.
  • Monitor performance metrics and optimize campaigns for better results.
  • Perform A/B testing on creatives, copy, audiences, and landing pages.
  • Collaborate with content/design teams to produce effective ads.

Skills

Digital advertising
Campaign optimization
Analytics
Lead generation
Audience targeting

Tools

Facebook Ads
Google Ads
LinkedIn Ads
YouTube Ads

Job description

Brand Clamp Inc is looking for a results-driven Digital Marketing Executive to manage and grow our digital advertising activities across multiple platforms. You will be responsible for planning, launching, monitoring, analyzing, and optimizing paid marketing campaigns to achieve strong business outcomes.The ideal candidate understands performance marketing, audience targeting, campaign optimization, analytics, and lead generation. You will work closely with the sales, content, design, and management teams to ensure campaigns reach the right audiences and generate qualified leads and conversions.This role requires someone who is comfortable working with data, testing different strategies, identifying performance issues, and continuously improving campaigns based on measurable results.

What you’ll do
  • Plan and execute digital advertising campaigns across major platforms
  • Manage paid campaigns across Facebook, Instagram, Google, LinkedIn, YouTube, and other relevant platforms
  • Develop campaign strategies based on business objectives and target audiences
  • Conduct audience research and develop effective targeting and retargeting strategies
  • Create and manage campaign structures, budgets, audiences, placements, and bidding strategies
  • Monitor campaign performance and key metrics on a regular basis
  • Track CTR, CPC, CPM, CPL, CPA, conversion rate, ROAS, and other relevant performance indicators
  • Analyze campaign data and identify opportunities for improvement
  • Continuously optimize campaigns to improve lead quality, conversions, and cost efficiency
  • Conduct A/B testing of ad creatives, copy, audiences, landing pages, and campaign strategies
  • Work with the content and design teams to develop effective advertising creatives
  • Monitor competitors, market trends, and changes in digital advertising platforms
  • Manage and optimize advertising budgets
  • Track leads and conversions and coordinate with the sales team to improve lead quality
  • Prepare regular campaign performance reports for management
  • Identify underperforming campaigns and implement corrective strategies
  • Maintain accurate campaign records and performance data
  • Stay updated with advertising platform updates, policies, algorithms, and digital marketing trends
  • Develop new strategies to improve brand visibility, lead generation, and conversion
  • Support social media and other digital marketing activities when required
What we’re looking for
  • Plan and execute digital advertising campaigns across major platforms
  • Manage paid campaigns across Facebook, Instagram, Google, LinkedIn, YouTube, and other relevant platforms
  • Develop campaign strategies based on business objectives and target audiences
  • Conduct audience research and develop effective targeting and retargeting strategies
  • Create and manage campaign structures, budgets, audiences, placements, and bidding strategies
  • Monitor campaign performance and key metrics on a regular basis
  • Track CTR, CPC, CPM, CPL, CPA, conversion rate, ROAS, and other relevant performance indicators
  • Analyze campaign data and identify opportunities for improvement
  • Continuously optimize campaigns to improve lead quality, conversions, and cost efficiency
  • Conduct A/B testing of ad creatives, copy, audiences, landing pages, and campaign strategies
  • Work with the content and design teams to develop effective advertising creatives
  • Monitor competitors, market trends, and changes in digital advertising platforms
  • Manage and optimize advertising budgets
  • Track leads and conversions and coordinate with the sales team to improve lead quality
  • Prepare regular campaign performance reports for management
  • Identify underperforming campaigns and implement corrective strategies
  • Maintain accurate campaign records and performance data
  • Stay updated with advertising platform updates, policies, algorithms, and digital marketing trends
  • Develop new strategies to improve brand visibility, lead generation, and conversion
  • Support social media and other digital marketing activities when required
Why join Brand Clamp Inc
  • Opportunity to manage real digital advertising campaigns
  • Work across multiple industries, platforms, and marketing campaigns
  • Training and professional development opportunities
  • Opportunity to work with digital marketing, AI automation, software, and business growth solutions
  • Performance-driven and growth-focused work environment
  • Opportunity for career advancement and leadership development
  • Remote work opportunity
  • Collaborative and modern team environment
  • Exposure to U.S. and international business markets
  • Competitive compensation
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