Remote Meta Ads Creative Strategist: Scale DTC Campaigns

Multiplymii LLC

United States

Remote

USD 20,000 - 28,000

Full time

8 days ago

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Job summary

Multiplymii LLC is seeking a Creative Strategist to own the end-to-end Meta ads process for a DTC health brand. You will craft organic-looking ads that convert, manage scripting, ideation, testing, and production workflows, and drive performance at scale.

You will coordinate creators in the US and Australia, deliver 5–10 weekly videos, and continuously optimize campaigns based on CTR, CPM, CPC, CVR, and AOV metrics. Remote role with Singapore-time alignment and growth opportunities.

Qualifications

  • 3+ years scaling Meta ads for DTC eCommerce brands.
  • Has scripted and/or created 30+ short-form video ads.
  • Strong direct-response copywriting skills (AIDA, PAS, etc.).
  • Experience building systematic creative testing frameworks.
  • Proficient in Meta Ads Manager.
  • Comfortable owning outcomes, not just execution.

Responsibilities

  • Strategic Ad Creative System: Build and operate a creative machine delivering 5–10 weekly video ads, tailored to different customer pain points and awareness levels.
  • Write conversion-driven scripts for ads that don’t look like ads.
  • Creative Testing Frameworks: Design and run systematic tests (e.g. 5 hooks × 3 angles × 2 lengths = 30 variations) to identify winning patterns.
  • Performance Scaling: Launch structured tests with statistical significance, scale winners systematically, kill losers fast, and document learnings.
  • Data Analysis & Optimisation: Monitor daily metrics (CTR, CPM, CPC, CVR, AOV), refresh creatives weekly to combat fatigue, and deliver monthly reports with actionable insights.
  • Creator & Production Management: Coordinate creators in the US and Australia, manage production timelines, quality control output, and build repeatable templates for consistent delivery.

Skills

3+ years scaling Meta ads
30+ short-form video ads
Direct-response copywriting
Systematic creative testing
Meta Ads Manager proficiency
Owning outcomes

Job description

Multiplymii LLC is seeking a Creative Strategist to own the end-to-end Meta ads process for a DTC health brand. You will craft organic-looking ads that convert, manage scripting, ideation, testing, and production workflows, and drive performance at scale.

You will coordinate creators in the US and Australia, deliver 5–10 weekly videos, and continuously optimize campaigns based on CTR, CPM, CPC, CVR, and AOV metrics. Remote role with Singapore-time alignment and growth opportunities.

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