Remote Media Strategy Lead

Local Hero; United States; Hybrid; USD 90,000 - 110,000; Full time

Benefits offered by this job

Remote work

Flex PTO

Health plan (dental/vision)

401k

Life Insurance

Employee Assistance Program

Job summary

Local Hero is seeking an Associate Media Director to lead our media team and develop integrated media plans for major brands. This remote role (hybrid available near Boulder, CO) reports to the President/COO and advances media planning, buying, and analytics across global campaigns.

We value leadership, hands-on execution, offshore team management, and innovative use of platforms like Google Tag Manager. This role offers growth in a fast-paced startup culture with strong benefits and ambitious

Qualifications

• 5+ years of media planning, buying and reporting experience.
• 1–2 years of managerial experience.
• Experience with offshore and distributed teams.
• 1–2 years attribution and tracking, preferably using Google Tag Manager and/or ad servers.

Responsibilities

• Lead the lifecycle and execution of four core digital media functions – planning, buying, quality checks and reporting – across an on and offshore media buying team.
• Be the player-coach media manager – lead team priorities, mentor talent, and also execute on media buys, presentations, reporting and QA when needed.
• Serve as a key internal subject matter expert across digital media channels and platforms.
• Create, evaluate and refine digital media planning and buying strategies, platforms, and media mixes for corporate clients.
• Innovate and implement new media platforms and processes, including AI, to increase efficacy and efficiency.

Skills

Media planning

Media buying

Reporting

Leadership

Google Tag Manager

Analytics

Education

Bachelor’s degree in Marketing/Advertising/Communications/Business/Digital Media

Tools

Google Tag Manager

Ad servers

Job description

Local Hero is seeking an Associate Media Director to lead our media team and develop integrated media plans for major brands. This remote role (hybrid available near Boulder, CO) reports to the President/COO and advances media planning, buying, and analytics across global campaigns.

We value leadership, hands-on execution, offshore team management, and innovative use of platforms like Google Tag Manager. This role offers growth in a fast-paced startup culture with strong benefits and ambitious