Remote Marketing Lead: Brand, Growth & Strategy

Orbital Engineering, Inc.; Pittsburgh (Allegheny County); Remote; USD 120,000 - 135,000; Full time

Benefits offered by this job

Medical, dental, vision

401(k) with company match

Paid time off

Life and AD&D insurance

Job summary

Orbital Engineering, Inc. is seeking a strategic Marketing Manager to lead and grow the company’s marketing and communications efforts. Remote (U.S. based) with responsibility for a marketing team and close collaboration with executives to drive growth and brand visibility.

The ideal candidate will manage campaigns, optimize the website, lead social and content strategies, and partner with business development to deliver impact across markets and service lines.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, Journalism, or a related field.
• 5+ years of progressive marketing and communications experience, preferably within engineering, consulting, construction, energy, utilities, industrial, or other B2B professional services environments.
• Previous experience managing or leading marketing professionals required.
• Demonstrated experience developing and executing comprehensive marketing strategies.
• Strong understanding of SEO, digital marketing, website management, social media, analytics, and content strategy.
• Experience managing executive social media profiles and developing thought‑leadership content.
• Experience managing conferences, trade shows, sponsorships, and corporate events.
• Strong writing, editing, communication, and presentation skills.
• Experience working directly with executive leadership and senior business leaders.
• Ability to understand complex technical services and translate them into clear and compelling market‑facing content.
• Strong project management and organizational skills with the ability to manage multiple priorities and deadlines.
• Experience with website content management systems, SEO platforms, social media platforms, analytics tools, and other marketing technologies.
• Experience using AI and emerging technologies to improve marketing processes and content development is preferred.

Responsibilities

• Lead and manage Orbital’s marketing team, including setting priorities, assigning responsibilities, developing team members, and ensuring timely and high‑quality execution.
• Develop and execute Orbital’s annual marketing and communications plan in alignment with company growth objectives.
• Manage and strengthen Orbital’s brand, messaging, and market positioning across all platforms and communications.
• Manage the company website, including content, functionality, user experience, analytics, and ongoing optimization.
• Develop and execute a comprehensive SEO strategy to improve organic search visibility, website traffic, and qualified business opportunities.
• Lead Orbital’s social media strategy, with a primary focus on LinkedIn and other relevant B2B platforms.
• Manage and develop the LinkedIn profiles and thought‑leadership strategies of multiple Orbital executives and senior leaders.
• Work directly with executives and subject matter experts to develop industry insights, articles, posts, presentations, and other thought‑leadership content.
• Develop and manage integrated marketing campaigns supporting strategic markets, service lines, clients, and business‑development initiatives.
• Partner with Business Development and operational leaders to develop marketing materials, case studies, project profiles, presentations, proposals, and client‑facing content.
• Develop and maintain a company‑wide content strategy and editorial calendar.
• Lead Orbital’s conference, trade show, sponsorship, and industry event strategy, including planning, logistics, booth design, promotional materials, executive participation, and post‑event follow‑up.

Skills

SEO

Content marketing

Digital marketing

Social media management

Project management

Brand management

Strategic planning

Leadership

Education

Bachelor’s degree

Tools

LinkedIn

SEO platforms

Analytics tools

CMS

Job description

Orbital Engineering, Inc. is seeking a strategic Marketing Manager to lead and grow the company’s marketing and communications efforts. Remote (U.S. based) with responsibility for a marketing team and close collaboration with executives to drive growth and brand visibility.

The ideal candidate will manage campaigns, optimize the website, lead social and content strategies, and partner with business development to deliver impact across markets and service lines.