Remote Market Development Rep — Healthcare Diagnostics

Epredia; Lansing (MI); Remote; USD 65,000 - 70,000; Full time

Job summary

Epredia is seeking a Service Market Development Representative to drive lead generation and customer conversion for the Service Business in the Americas. The role focuses on three revenue streams—Service Contracts, Billable Service, and Spare Parts—via phone, email, and digital outreach, with cross-functional collaboration to grow revenue.

The position requires a strong sales background, healthcare/diagnostics familiarity, and the ability to work EST hours from a Michigan-based remote location.

Qualifications

• Bachelor's degree preferred; equivalent combination of education and experience considered.
• 5+ years of sales, business development, account management, customer success, or service sales experience.
• Experience in healthcare, medical device, diagnostics, laboratory, instrumentation, or service-related industries preferred.
• Experience utilizing CRM systems such as Salesforce or similar platforms.
• Demonstrated ability to manage sales pipelines, opportunities, and revenue targets.
• Computer proficiency in MS Office and CRM proficiency.
• Must be able to work EST hours.
• Willing to travel to customer locations as needed (up to 10%).

Responsibilities

• Manage targeted customer calls, quote inquiries, product inquiries, documentation requirements to grow the Service portfolio.
• Proactively and reactively pursue service revenue including billable service, lost contracts, and warranty conversions.
• Decide on contract and/or billable service offerings based on customer needs, collaborate with Field Service Engineers, Field Applications Specialists, and Field Service Managers.
• Research and negotiate within market to secure service revenue; obtain competitor quotes and penetrate new regions.
• Maintain a pipeline of opportunities to meet or exceed revenue growth objectives.
• Conduct sales calls and vendor relations with customers, including potential meetings face-to-face when required.
• Develop and maintain relationships with key decision makers such as purchasing and end users.
• Research competitor activity and industry trends and inform business plans with market data; introduce new products/services.
• Support quoting, tenders, and all required legal documentation for securing Service Business.
• Maintain accurate reporting, records, and files for territory management.
• Communicate customer issues to supervisor; perform other tasks as assigned.
• Leverage sales and field service teams for information, lead generation, and market intel.

Skills

Sales experience

CRM (Salesforce)

MS Office

EST hours

Travel up to 10%

Education

Bachelor's degree preferred in Business or Life Sciences

Tools

Salesforce

Job description

Epredia is seeking a Service Market Development Representative to drive lead generation and customer conversion for the Service Business in the Americas. The role focuses on three revenue streams—Service Contracts, Billable Service, and Spare Parts—via phone, email, and digital outreach, with cross-functional collaboration to grow revenue.

The position requires a strong sales background, healthcare/diagnostics familiarity, and the ability to work EST hours from a Michigan-based remote location.