Remote Integrated Marketing Leader: Growth & Demand Gen

Fluke-Health-Solutions; Washington; Remote; USD 100,000 - 166,000; Full time

Job summary

Fluke Health Solutions seeks an Integrated Commercial Marketing Manager to develop and execute integrated marketing strategies across digital and traditional channels. You will translate business priorities into campaigns, drive growth, and measure ROI while partnering with Product Management and the centralized marketing team to ensure a seamless customer experience.

The role emphasizes data-driven decision making, customer journey optimization, and collaboration to enable product launches and

Qualifications

• Bachelor's degree in Marketing, Business, Communications or related field.
• 6+ years of progressive B2B marketing experience with integrated marketing strategy, demand generation, and cross-functional initiatives.

Responsibilities

• Develop integrated marketing strategies and plans to drive growth and revenue.
• Translate business and product priorities into campaigns across digital and traditional channels.
• Measure performance, optimize investments, and drive ROI.
• Partner with Product Management and Commercial Leadership to align priorities.
• Support launches with sales enablement and coordinated campaigns.

Skills

Integrated marketing

Demand generation

Cross-functional leadership

Digital marketing

Campaign management

Education

Bachelor's degree in Marketing, Business, Communications

Tools

Web

Job description

Fluke Health Solutions seeks an Integrated Commercial Marketing Manager to develop and execute integrated marketing strategies across digital and traditional channels. You will translate business priorities into campaigns, drive growth, and measure ROI while partnering with Product Management and the centralized marketing team to ensure a seamless customer experience.

The role emphasizes data-driven decision making, customer journey optimization, and collaboration to enable product launches and