Remote Influencer Marketing Strategist - Growth Leader

Tinuiti; Oregon; Híbrido; USD 90.000 - 100.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Unlimited PTO

Remote work

Healthcare

Retirement match

Wellness programs

Parental leave

Descripción de la vacante

Tinuiti is seeking an Influencer Marketing Strategist to drive influencer programs that align with brand goals and growth targets for a remote role in the U.S. You will design campaigns, manage key client relationships, onboard/offboard accounts, and collaborate with cross-functional teams to deliver measurable results.

The role requires 5+ years in influencer/digital marketing, a bachelor’s degree, strong analytics, and excellent communication.

Formación

• 5+ years of experience in influencer marketing, digital marketing, or a related discipline.
• Bachelor's degree in Marketing, Communications, Business Administration, or related field.
• Knowledge of the influencer marketing landscape, social media platforms, and digital marketing trends.
• Proficient in analytics tools and metrics, with the ability to translate data into strategic insights.
• Excellent negotiation, communication, and project management skills.
• Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives.
• Excellent communication and interpersonal skills, with the ability to work effectively with external and internal teams.

Responsabilidades

• Strategic Direction & Programming: Execute influencer marketing strategies that align with the brand's goals, target audience, and overall marketing objectives. Create detailed plans for campaign execution, including timelines, budgets, and KPIs.
• Client Management & Leadership: Lead day-to-day client relationships ensuring alignment of account team recommendations with client objectives and fostering trust with main POC client leads, while partnering with internal teams to address escalations and facilitate timely issue resolution.
• Client Onboarding & Transitions: Support client onboarding, offboarding, and account transitions, ensuring seamless experiences and maximizing account potential through the introduction of new ideas, strategies, and growth opportunities.
• Campaign Execution and Management: Lead the creation and management of influencer marketing campaigns, from influencer identification and selection to campaign execution and performance analysis.
• Analytics and Performance Measurement: Utilize analytics to track campaign performance, evaluate success against key metrics, and derive actionable insights for continuous improvement.
• Budget Management: Manage the influencer marketing budget, ensuring efficient allocation of resources to maximize campaign impact and achieve financial objectives.
• Cross-Functional Collaboration: Collaborate closely with other marketing teams, sales, product development, and external partners to ensure a cohesive and integrated approach to influencer marketing.
• Trend Analysis and Innovation: Stay ahead of industry trends and emerging technologies in influencer marketing and social media, recommending innovative approaches to maintain and enhance the brand's competitive edge.

Conocimientos

Influencer marketing

Digital marketing

Analytics tools

Communication

Project management

Educación

Bachelor's degree

Descripción del empleo

Tinuiti is seeking an Influencer Marketing Strategist to drive influencer programs that align with brand goals and growth targets for a remote role in the U.S. You will design campaigns, manage key client relationships, onboard/offboard accounts, and collaborate with cross-functional teams to deliver measurable results.

The role requires 5+ years in influencer/digital marketing, a bachelor’s degree, strong analytics, and excellent communication.