Remote Head of AI-Driven Search & Visibility

PrinterLogic; Lehi (UT); Hybrid; USD 150,000 - 190,000; Full time

Job summary

Vasion is seeking a strategic, data-driven Head of Search and AI Visibility to own organic search, CRO, AI visibility and analytics across Marketing. This role reports to the Director, Digital Marketing and is a cornerstone of our marketing leadership.

The ideal candidate combines hands-on SEO, CRO and analytics expertise with experience building AI-visibility strategies and managing outside agencies to drive measurable gains.

Qualifications

• Hands-on SEO, CRO and analytics expertise required.
• Experience building AI/answer-engine visibility strategies.
• Track record managing outside agencies.
• Proven testing program experience.

Responsibilities

• Own Organic Search and AI Visibility strategy across technical, content and international SEO.
• Lead AEO and GEO strategy across ChatGPT, Claude, Perplexity, Gemini.
• Manage agency relationships and performance accountability.
• CRO program end-to-end: hypothesis, A/B tests, analysis and rollout.
• Develop funnel maps for website and landing pages; drive tests.
• Collaborate with web team on landing page design and implementation.
• Oversee website personalization across web properties.
• Oversee web and digital analytics strategy, tagging and reporting.
• Partner with BI/Data to integrate marketing analytics with EDW.

Skills

SEO

CRO

Analytics

AI visibility

Job description

Vasion is seeking a strategic, data-driven Head of Search and AI Visibility to own organic search, CRO, AI visibility and analytics across Marketing. This role reports to the Director, Digital Marketing and is a cornerstone of our marketing leadership.

The ideal candidate combines hands-on SEO, CRO and analytics expertise with experience building AI-visibility strategies and managing outside agencies to drive measurable gains.