Remote Growth Manager, Paid Media

Coinscapture; Northern (KY); Remoto; USD 90.000 - 135.000; Tempo pieno

Vantaggi offerti da questo lavoro

Fully remote

Annual benefits stipend

Bonus potential

Descrizione del lavoro

GiveDirectly, a leading nonprofit, is seeking a Growth Manager, Paid Media to own the paid media strategy across Meta, Google, YouTube, TikTok, and more. You will drive donor acquisition, optimize the donor journey, and collaborate with Brand and Marketing to align campaigns with organizational goals.

The role is fully remote with overlap requirements in East Africa time zones. You will report to the Director of Individual Giving and work closely with senior leadership to scale impact and

Competenze

• 3–5+ years in growth or performance marketing with proven paid media results.
• Experience managing a paid media budget of at least US$5M/year with data-driven decisions.
• Strong test-and-learn mindset with multivariable testing across creatives and channels.

Mansioni

• Own paid media strategy to drive growth and brand goals.
• Manage top-of-funnel ads, including creative direction and development.
• Monitor daily spend, CPA, and reallocate budget as needed based on performance.
• Run test-and-learn programs across audiences, creative, and landing pages.
• Provide strategic recommendations on budget allocation to senior leadership.
• Grow one-time and monthly giving through paid campaigns.

Conoscenze

Growth marketing

Paid media

Data analysis

Project management

Strumenti

WordPress

Salesforce

PostHog

Google Analytics

Tableau

Zendesk

Ahrefs

Descrizione del lavoro

GiveDirectly, a leading nonprofit, is seeking a Growth Manager, Paid Media to own the paid media strategy across Meta, Google, YouTube, TikTok, and more. You will drive donor acquisition, optimize the donor journey, and collaborate with Brand and Marketing to align campaigns with organizational goals.

The role is fully remote with overlap requirements in East Africa time zones. You will report to the Director of Individual Giving and work closely with senior leadership to scale impact and