Remote Global Paid Social Demand Gen Lead

Dev; Chicago (IL); Remote; USD 70,000 - 90,000; Full time

Job summary

A leading educational technology company is looking for a Demand Generation Strategist specializing in paid social media to manage and optimize global social media campaigns. This role involves collaboration with cross-functional teams to enhance engagement and generate leads. Ideal candidates should have a minimum of 4 years in B2B paid social advertising and expertise with platforms like LinkedIn and YouTube. Join us to help shape the future of education through impactful marketing strategies.

Qualifications

• Minimum of 4 years of B2B paid social advertising experience.
• Experience with LinkedIn Ads, YouTube Ads, and Twitter Ads required.
• Advanced knowledge and/or certification in Google Analytics and Pardot.

Responsibilities

• Manage and optimize global social media campaigns.
• Lead and execute digital marketing projects with teams.
• Analyze campaign effectiveness through dashboards.

Skills

B2B paid social advertising experience

LinkedIn Ads expertise

Twitter Ads proficiency

YouTube Ads knowledge

Project management skills

Budget management skills

Excellent writing skills

Tools

Google Analytics

Pardot

Job description

A leading educational technology company is looking for a Demand Generation Strategist specializing in paid social media to manage and optimize global social media campaigns. This role involves collaboration with cross-functional teams to enhance engagement and generate leads. Ideal candidates should have a minimum of 4 years in B2B paid social advertising and expertise with platforms like LinkedIn and YouTube. Join us to help shape the future of education through impactful marketing strategies.