Remote FMCG Digital Marketing Specialist

Placements24; Willows (CA); Hybrid; USD 60,000 - 90,000; Full time

Benefits offered by this job

Home office setup allowance

Health insurance

Professional development opportunities

Bonuses based on performance

Collaborative virtual team environment

Job summary

Placements24 is seeking a talented Digital Marketing Specialist to join a fully remote team focused on FMCG products. You will drive brand presence, engagement, and sales through comprehensive digital campaigns across SEO, SEM, social media, email, and content creation.

Responsibilities include developing strategies, optimizing SEO/SEM, creating content, and analyzing campaign performance with Google Analytics.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• 3–5 years of experience in digital marketing, with FMCG focus.
• Proven SEO, SEM, social media, and email marketing experience.

Responsibilities

• Develop and execute digital marketing strategies to increase brand awareness and customer acquisition for FMCG products.
• Manage and optimize SEO and SEM campaigns.
• Create engaging content for social media, newsletters, and website blogs.
• Monitor, analyze, and report campaign performance using Google Analytics.
• Collaborate with creative teams to ensure brand consistency across digital channels.
• Stay up-to-date with digital marketing trends, technologies, and best practices.

Skills

SEO

SEM

Social media

Email marketing

Content creation

Education

Bachelor's degree in Marketing, Communications, or related field

Tools

Google Analytics

Google Ads

Social media management tools

Job description

Placements24 is seeking a talented Digital Marketing Specialist to join a fully remote team focused on FMCG products. You will drive brand presence, engagement, and sales through comprehensive digital campaigns across SEO, SEM, social media, email, and content creation.

Responsibilities include developing strategies, optimizing SEO/SEM, creating content, and analyzing campaign performance with Google Analytics.