Remote Epilepsy Patient Marketing Lead

Ladders; United States; Remote; USD 176,000 - 196,000; Full time

Benefits offered by this job

Medical, dental, and vision coverage

401(k) matching up to 6%

Long-term stock incentives

Discretionary quarterly bonuses

Generous PTO and holidays

Job summary

Ladders is seeking a remote Patient Marketing Manager - Epilepsy for a leading Pharmaceuticals & Biotech client. You will shape and execute patient marketing strategy for a neurology-focused launch, connecting patient needs with commercial objectives across channels.

Collaborate with cross-functional teams to refine campaigns, leverage research and analytics, and manage agency partnerships to drive launch success in a fast-paced environment.

Qualifications

• 5–7 years of patient or consumer marketing experience in biopharma or healthcare, launch experience preferred.
• Strong understanding of the patient journey and translating insights into actionable strategies.
• Proven strategic judgment with hands-on execution and prioritization skills.
• Experience with integrated multi-channel marketing, especially digital engagement, and analytics.

Responsibilities

• Own and advance the patient strategy linking needs to commercial objectives.
• Lead patient marketing launch workstreams and campaign content.
• Develop understanding of patient behaviors through research and analytics.
• Design integrated patient experiences across touchpoints aligned with brand strategy.
• Define success measures and optimize strategies based on data.
• Collaborate with cross-functional teams to ensure a cohesive patient experience.
• Oversee agency performance, budgets, timelines, and quality.

Skills

Patient marketing

Strategic thinking

Cross-functional leadership

Digital marketing

Analytics

Agency management

Budget management

Job description

Ladders is seeking a remote Patient Marketing Manager - Epilepsy for a leading Pharmaceuticals & Biotech client. You will shape and execute patient marketing strategy for a neurology-focused launch, connecting patient needs with commercial objectives across channels.

Collaborate with cross-functional teams to refine campaigns, leverage research and analytics, and manage agency partnerships to drive launch success in a fast-paced environment.