Remote Email Marketing Campaign Specialist

Paycom - ATS; United States; Remote; USD 60,000 - 90,000; Full time

Benefits offered by this job

Work from Home

Generous PTO Package

Medical, Dental, Vision Insurance

401(k) with Employer-Match

Life Insurance

Travel Discounts

Job summary

Railbookers Group is seeking an Email Marketing Campaign Specialist who will lead strategic drip and nurture campaigns and execute emails to convert prospects into customers. You will collaborate with the global marketing team and analytics to optimize campaigns and drive revenue.

The role requires strong project management, a deep understanding of marketing automation, and experience with CRM systems. This remote position offers comprehensive benefits and opportunities to shape our email

Qualifications

• Deep understanding of marketing and sales processes.
• Knowledge in marketing automation processes including lead management, campaign management and online marketing.
• Metrics-driven approach to evaluate campaigns and optimize performance.
• Experience with Marketo is a plus.

Responsibilities

• Work directly with Railbookers Group brands and the global marketing team to turn email marketing into a key revenue driver by using strategic content and drip campaigns to get potential customers to purchase.
• Collaborate with Analytics to identify opportunities using data, creating campaigns to increase conversion.
• Lead brainstorming with cross-team members to define messaging and goals for campaigns.
• Manage projects to deliver results on time.
• Coordinate with Digital Designer and Webmaster to ensure messaging is consistent across digital platforms.

Skills

Email marketing

CRM experience

Project management

Analytical thinking

Team collaboration

Tools

Marketo

Job description

Railbookers Group is seeking an Email Marketing Campaign Specialist who will lead strategic drip and nurture campaigns and execute emails to convert prospects into customers. You will collaborate with the global marketing team and analytics to optimize campaigns and drive revenue.

The role requires strong project management, a deep understanding of marketing automation, and experience with CRM systems. This remote position offers comprehensive benefits and opportunities to shape our email