Remote Director of Audience & Ad Tech Product

Clay Today

McLean (VA)

Remote

USD 160,000 - 180,000

Full time

42 hours ago
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Job summary

Clay Today is seeking a strategic Product Director to lead the evolution of our audience, media, and advertising platform capabilities. You will define product strategy across audience solutions, programmatic advertising, and owned media integration to create a unified commercial experience.

You will translate insights and performance data into differentiated products that are easy to sell, plan, activate, and measure, shaping a growth platform at the intersection of product, data, and

Qualifications

  • 10+ years of product management experience in digital advertising, advertising technology, media platforms, data products, or related fields.
  • 5+ years leading complex platform products, major integrations, or multi-team transformation initiatives.
  • Strong understanding of programmatic advertising, digital media monetization, audience products, campaign workflows, and advertising operations.
  • Experience translating customer and commercial problems into platform strategy, roadmaps, product requirements, and measurable outcomes.
  • Strong analytical and commercial judgment, executive communication, and cross-functional leadership skills.

Responsibilities

  • Define and execute the vision, product strategy, and roadmap for audience capabilities.
  • Build differentiated products using first-party, behavioral, contextual, geographic, and advertiser-permissioned data.
  • Create packaging, activation, pricing, measurement, and reporting frameworks.
  • Advance segmentation, enrichment, identity, insights, and responsible data use.

Skills

Product management
Digital advertising
Programmatic advertising
Cross-functional leadership
Executive communication
Data analytics
Platform strategy
Audience data
SQL basics
Python basics

Tools

Google Ad Manager
BigQuery
Snowflake
Redshift
Databricks
Looker
Tableau
Salesforce

Job description

Clay Today is seeking a strategic Product Director to lead the evolution of our audience, media, and advertising platform capabilities. You will define product strategy across audience solutions, programmatic advertising, and owned media integration to create a unified commercial experience.

You will translate insights and performance data into differentiated products that are easy to sell, plan, activate, and measure, shaping a growth platform at the intersection of product, data, and

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