Remote Director, Media Investment & Optimization

Wrench Group; Atlanta (GA); On-site; USD 125,000 - 135,000; Full time

Benefits offered by this job

Unlimited PTO

Health, Vision and Dental

401K matching

Life Insurance

Career growth programs

Job summary

Wrench Group is seeking a Director, Media Investment to lead buying and optimization of local awareness media across 20+ markets with $15-$20 million in annual investment. You will negotiate, purchase, and optimize across traditional and digital media, holding partners accountable and driving performance.

The role emphasizes strategic leadership, cross-market coordination, and strong analytical decision-making to maximize media value while working remotely and traveling up to 25%.

Qualifications

• 7+ years of progressive experience in media buying, media investment, activation, or a related discipline.
• Strong experience negotiating with media partners and vendors.
• Experience combining traditional and digital media to create effective market-specific buys.
• Experience managing or influencing significant media investment.

Responsibilities

• Lead how we buy media across traditional and digital channels.
• Establish portfolio-wide standards for negotiation, placement, partner selection, documentation, pacing, and optimization.
• Translate strategy into executable, trackable media buys with clear audience, geography, reach, and metrics.
• Monitor spend, delivery, and performance to optimize campaigns across channels and partners.

Skills

Media buying expertise

Commercial judgment

Analytical thinking

Negotiation skills

Multi-market management

Education

Bachelor's degree or equivalent practical experience

Job description

Wrench Group is seeking a Director, Media Investment to lead buying and optimization of local awareness media across 20+ markets with $15-$20 million in annual investment. You will negotiate, purchase, and optimize across traditional and digital media, holding partners accountable and driving performance.

The role emphasizes strategic leadership, cross-market coordination, and strong analytical decision-making to maximize media value while working remotely and traveling up to 25%.