Remote Director, Digital Marketing & Brand Growth

Midwest Veterinary Supply, Inc.; Charlotte (NC); Teletrabalho; USD 140 000 - 190 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Medical insurance

Dental insurance

Vision insurance

Life and AD&D insurance

Short- and Long-Term Disability

401k plan

Paid holidays

PTO

Resumo da oferta

Midwest Veterinary Supply, Inc. is seeking a Director of Digital Marketing to translate marketing strategy into an integrated digital demand and customer engagement capability.

You will lead digital channels, improve the customer experience and drive growth through SEO/SEM, paid media, email, and social programs. In this remote role, you will partner with the VP of Marketing and cross-functional teams to deliver data-driven campaigns, manage budgets, and optimize performance across the buyer

Qualificações

• 7+ years of progressive digital marketing experience including strategy and analytics.
• Experience translating business objectives into integrated digital plans.
• Strong leadership and cross-functional collaboration skills.
• B2B marketing experience; animal health/veterinary industry preferred.

Responsabilidades

• Translate marketing strategy into integrated digital campaigns across channels.
• Lead digital marketing channels including website, SEO/SEM, paid media and email.
• Partner with Sales, IT, and analytics to optimize journeys and conversion.
• Establish KPIs and provide actionable performance insights to leadership.
• coach and develop the Digital Marketing team and collaborate cross-functionally.

Conhecimentos

Digital strategy

Campaign management

Team leadership

Analytics

SEO/SEM

Formação académica

Bachelor's degree in Marketing/Business/Communications

Ferramentas

Google Analytics

Google Ads

CRM systems

Marketing automation

Descrição da oferta de emprego

Midwest Veterinary Supply, Inc. is seeking a Director of Digital Marketing to translate marketing strategy into an integrated digital demand and customer engagement capability.

You will lead digital channels, improve the customer experience and drive growth through SEO/SEM, paid media, email, and social programs. In this remote role, you will partner with the VP of Marketing and cross-functional teams to deliver data-driven campaigns, manage budgets, and optimize performance across the buyer