Remote Digital Marketing Specialist — Education

PILLARS; United States; Remote; USD 33,000 - 61,000; Part time

Job summary

Pillars Career Advising seeks a creative Digital Marketing Specialist for a 3-month virtual project, focusing on promoting NCDA-certified FCD and FCDI programs to Arabic-speaking professionals in the Gulf and Middle East. The role requires fluency in Arabic and English, with strong campaign management across Snapchat, Instagram, X/Twitter, and LinkedIn.

Experience in education marketing, a robust portfolio in Middle East markets, and proficiency with Meta Ads Manager, Google Ads, and Canva are

Qualifications

• Proven experience in digital marketing, preferably in education or training sectors.
• Strong portfolio of campaigns in Gulf, KSA, or wider Middle East markets.
• Native or fluent Arabic (written and spoken); strong English.
• Proficiency with digital marketing tools and platforms (Meta, Google Ads, Canva, SEO/analytics).

Responsibilities

• Develop and execute digital marketing campaigns promoting FCD and FCDI programs in Arabic and English across social platforms.
• Create engaging Arabic content posts, visuals, short videos, and stories for professionals in Gulf/Middle East.
• Manage paid and organic campaigns to generate qualified leads and conversions.
• Optimize SEO and hashtags for Arabic and bilingual posts to boost visibility.
• Track campaign performance and present weekly analytics reports.

Skills

Digital marketing

Arabic content creation

Campaign management

Social media strategy

Audience targeting

Analytics & reporting

Native Arabic

English proficiency

Tools

Meta Ads Manager

Google Ads

Canva

SEO tools

Analytics tools

Job description

Pillars Career Advising seeks a creative Digital Marketing Specialist for a 3-month virtual project, focusing on promoting NCDA-certified FCD and FCDI programs to Arabic-speaking professionals in the Gulf and Middle East. The role requires fluency in Arabic and English, with strong campaign management across Snapchat, Instagram, X/Twitter, and LinkedIn.

Experience in education marketing, a robust portfolio in Middle East markets, and proficiency with Meta Ads Manager, Google Ads, and Canva are