Remote Digital Experience & Marketing Performance Lead
Ladders
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Résumé du poste
Ladders is seeking a Digital Experience & Marketing Effectiveness Lead to shape how digital marketing is measured and optimized, translating data and testing into stronger customer experiences across key journeys. You will partner with cross-functional teams to drive action that improves engagement and business outcomes at the intersection of digital product thinking and marketing performance.
Location: Remote – US based candidates only, no visa sponsorship available.
Qualifications
- Bachelor's degree or 4 years of relevant experience
- 8+ years of Digital/Technology Product Management experience, or 6 years with an advanced degree
- Strong knowledge of digital products and data analysis techniques
- Proven track record of effectively communicating complex business concepts to diverse audiences
Responsabilités
- Leverage data to enhance member experiences across digital journeys
- Translate customer needs into actionable strategic initiatives
- Drive cross-functional digital initiatives from concept to delivery
- Utilize testing methodologies to improve funnel performance and engagement
- Guide teams in extracting meaningful insights for product enhancements
- Develop business cases that highlight the value of digital investments
- Monitor performance metrics and address risks to achieve key outcomes
Connaissances
Formation
Description du poste
Ladders is seeking a Digital Experience & Marketing Effectiveness Lead to shape how digital marketing is measured and optimized, translating data and testing into stronger customer experiences across key journeys. You will partner with cross-functional teams to drive action that improves engagement and business outcomes at the intersection of digital product thinking and marketing performance.
Location: Remote – US based candidates only, no visa sponsorship available.
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