Remote Category Leadership Manager for Amazon

Campbell Soup Company; Philadelphia (Philadelphia County); Remoto; USD 113.000 - 155.000; Tempo pieno

Vantaggi offerti da questo lavoro

Health insurance

Dental insurance

Short- and long-term disability

AD&D

Life insurance

401(k) with immediate vesting

Paid time off

Holiday pay

Wellness benefits

ERGs

Descrizione del lavoro

Campbell Soup Company is seeking a Manager, Category Leadership - Amazon to act as the strategic analytics partner for Campbell's Meals & Beverages on Amazon. You will translate complex data into category-first recommendations, shaping strategy and influencing actions through cross-functional collaboration, with a focus on digital shelf, assortment, and performance management.

The role combines core CPG category management with Amazon-specific analytics, demanding strong storytelling, deep

Competenze

• Bachelor's degree in Business, Marketing, Analytics, Economics, or a related field.
• Six or more years of experience in CPG, Category Management, eCommerce analytics, shopper insights, customer analytics, or a related field.
• Strong analytical capabilities, including advanced proficiency in Microsoft Excel and the ability to interpret complex data sets.
• Demonstrated ability to translate data into clear, persuasive business stories and retailer-ready recommendations.
• Experience working with category, shopper, consumer, sales, retailer, or digital-commerce data.
• Strong written, verbal, and presentation skills, with the ability to tailor communication to customer, cross-functional, and executive audiences.
• Proven ability to collaborate across functions, manage multiple priorities, and contribute positively within a team environment.

Mansioni

• Serve as the category authority for Amazon, bringing a category-first, shopper-centered perspective to customer and internal recommendations.
• Develop category reviews, business assessments, and strategic recommendations that identify growth opportunities for Amazon, shoppers, the total category, and the Campbell portfolio.
• Translate eCommerce dynamics, including search, digital content, retail media, availability, and ratings & reviews, into actionable account strategies.
• Serve as an Amazon digital category expert for Home Office and cross-functional partners, helping strengthen organizational capability and decision-making.
• Analyze Amazon shopper behavior and the digital path to purchase, with particular emphasis on keywords, search visibility, findability, traffic, variation strategy and conversion.
• Evaluate category and item performance using retailer, syndicated, panel, shopper, consumer, sales, and digital-commerce data.
• Diagnose drivers of share, velocity, assortment, pricing, promotion, availability, content quality, and conversion, and recommend clear actions.
• Monitor competitive activity and emerging eCommerce trends to identify risks, opportunities, and business implications.
• Develop fact-based assortment and portfolio recommendations, including pack-size, multipack, bundle, and variety-pack opportunities.
• Build persuasive incrementality and innovation stories for internal and external audiences, supported by clear shopper, category, and financial rationale.
• Establish performance expectations for innovation and conduct post-launch assessments to identify learnings and recommended next steps.
• Partner with Sales and cross-functional teams to prioritize opportunities with the greatest potential business impact.
• Build and maintain recurring dashboards, scorecards, and post-event analyses that convert performance data into actionable insights.
• Create executive-ready and Amazon-facing presentations that communicate complex findings with clarity, confidence, and a compelling strategic narrative.
• Provide analytical support for customer meetings, business reviews, annual planning, and strategic initiatives.
• Manage multiple priorities and ad hoc requests while maintaining focus on the highest-value strategic work.
• Collaborate closely with Amazon Sales, Omni Commerce, Commerce Marketing & Strategy, Shopper & Consumer Insights, Revenue Growth Management, Brand Marketing, Supply Chain, Finance, and Data & Analytics.
• Clarify or modify roles, responsibilities, and decision rights across functions to promote efficient ways of working and reduce duplication.
• Build trusted relationships and influence stakeholders through strong business judgment, fact-based recommendations, and effective communication.

Conoscenze

Advanced Excel

Data analysis

Communication

Storytelling with data

Cross-functional collaboration

Formazione

Bachelor's degree in Business, Marketing, Analytics, Economics, or related field

Strumenti

Stackline

Pacvue

Circana

Numerator

Power BI

Descrizione del lavoro

Campbell Soup Company is seeking a Manager, Category Leadership - Amazon to act as the strategic analytics partner for Campbell's Meals & Beverages on Amazon. You will translate complex data into category-first recommendations, shaping strategy and influencing actions through cross-functional collaboration, with a focus on digital shelf, assortment, and performance management.

The role combines core CPG category management with Amazon-specific analytics, demanding strong storytelling, deep