Remote Campaign Operations Lead

Motive; United States; Remote; USD 89,000 - 111,000; Full time

Benefits offered by this job

Health benefits

Pharmacy benefits

Dental and vision benefits

Paid time off

Sick time off

Disability coverage

Life insurance

401k plan

Job summary

Motive is seeking a Campaign Operations Manager to own end-to-end digital campaigns, from strategy through execution, across ABM and lifecycle marketing. You’ll lead campaign plans, manage the marketing tech stack, and partner with sales, product marketing and operations to drive impact.

You are hands-on, highly organized, with 5+ years in marketing operations, proficient in Marketo and Salesforce, and comfortable delivering in a remote US environment as an individual contributor.

Qualifications

• 5+ years of experience executing campaigns within a marketing operations function.
• Deep hands-on expertise with Marketo, Salesforce, and marketing database management.
• Proficiency with tools like Pendo, Zuddl, 6Sense, and AI automation tools.
• Superior communication skills; highly organized and self-motivated.
• Excellent attention to detail and a process‑oriented mindset.
• Strong independent project and stakeholder management skills.

Responsibilities

• Responsible for end-to-end campaign development and execution, including campaign and email builds, audience segmentation, testing and deployment, and continuous evaluation for process improvements.
• Administer the day-to-day needs of the marketing automation stack and assist with the integration of additional systems.
• Track and deliver campaign KPIs and create recommendations for ongoing optimization.
• Support lead lifecycle, lead nurturing, data cleansing, and workflow automation initiatives.
• Manage multiple campaigns and requests with high attention to detail and quality of deliverables.
• Contribute to process documentation, templates and enablement; share best practices with teammates and stakeholders.

Skills

Campaign execution

Marketing ops

Project management

Data analysis

Cross-functional collaboration

Tools

Marketo

Salesforce

Pendo

Zuddl

6Sense

AI automation tools

Job description

Motive is seeking a Campaign Operations Manager to own end-to-end digital campaigns, from strategy through execution, across ABM and lifecycle marketing. You’ll lead campaign plans, manage the marketing tech stack, and partner with sales, product marketing and operations to drive impact.

You are hands-on, highly organized, with 5+ years in marketing operations, proficient in Marketo and Salesforce, and comfortable delivering in a remote US environment as an individual contributor.