Remote B2B Marketing Manager: Integrated Campaigns & Events

Executive Alliance; United States; On-site; USD 90,000 - 130,000; Full time

Job summary

Executive Alliance is representing a rapidly growing data governance solutions provider. A remote Marketing Manager, Integrated Campaigns & Events, will develop and execute multi‑channel plans to generate pipeline and meetings, while leading event lifecycles across NA markets.

The role emphasizes cross‑functional leadership, managing internal and agency resources, and optimizing campaigns with HubSpot, Salesforce, and LinkedIn data—primed for senior marketing professionals seeking impact.

Qualifications

• 10+ years of B2B marketing experience.
• Proven ability to build and execute integrated, multi‑channel marketing plans that generate sourced pipeline and meetings.
• Hands‑on experience managing tradeshows, conferences, sponsorships, webinars, and field programs.
• Experience marketing to executive buyers across CIOs, CDOs, Chief AI Officers, Chief Compliance Officers, and legal leaders.

Responsibilities

• Build and execute integrated marketing plans across channels.
• Generate and measure demand using data to optimize campaigns.
• Oversee events, tradeshows, and sponsorships from evaluation to ROI reporting.
• Lead program execution with cross‑functional teams and agencies while ensuring on‑time delivery.

Skills

B2B marketing

Integrated campaigns

Event management

Lead generation

Cross-functional collaboration

Vendor/agency management

Data-driven decision making

Strategic planning

Campaign optimization

Sales enablement

Tools

HubSpot

Salesforce

LinkedIn

Job description

Executive Alliance is representing a rapidly growing data governance solutions provider. A remote Marketing Manager, Integrated Campaigns & Events, will develop and execute multi‑channel plans to generate pipeline and meetings, while leading event lifecycles across NA markets.

The role emphasizes cross‑functional leadership, managing internal and agency resources, and optimizing campaigns with HubSpot, Salesforce, and LinkedIn data—primed for senior marketing professionals seeking impact.