Global B2B Campaign Lead

ISS-Corporate; Washington (District of Columbia); On-site; USD 90,000 - 140,000; Full time

Job summary

ISS-Corporate is seeking a Marketing Campaign Manager to plan, execute, and optimize integrated campaigns across email, webinars, events, and digital channels. The role collaborates with Sales, Product, Advisory, and Marketing teams worldwide to drive awareness, leads, and client retention.

The position emphasizes hands-on campaign execution, data-driven optimization, and adherence to privacy/compliance standards.

Qualifications

• Experience managing multichannel B2B marketing programs.
• Proficient in email marketing, webinars, events, and content promotion.
• Collaborates with Sales, Product, Advisory, and Marketing teams globally.

Responsibilities

• Plan, execute, and optimize integrated marketing campaigns across channels (email, webinars, events, digital).
• Develop campaign timelines, workflows, and project plans for timely delivery.
• Coordinate campaigns across business lines and regions.
• Support lead generation, lead nurturing, client engagement, and retention objectives.
• Own email campaigns and audience segmentation using marketing automation tools.
• Manage webinars, conferences, sponsorships, and post-event follow-ups.
• Oversee promotion of thought leadership content and collaboration on assets.

Skills

B2B marketing

Email marketing

Webinars

Events

Marketing automation

Lead generation

Lead nurturing

Tools

HubSpot

CRM platforms

Job description

ISS-Corporate is seeking a Marketing Campaign Manager to plan, execute, and optimize integrated campaigns across email, webinars, events, and digital channels. The role collaborates with Sales, Product, Advisory, and Marketing teams worldwide to drive awareness, leads, and client retention.

The position emphasizes hands-on campaign execution, data-driven optimization, and adherence to privacy/compliance standards.