Remote Advocacy Marketing Manager

Mcgraw Hill; Columbus (OH); Remote; USD 80,000 - 115,000; Full time

Job summary

McGraw Hill seeks a Senior Marketing Manager, Customer Advocacy, to lead scalable programs that turn educator and student experiences into credible customer proof. You will recruit, engage and activate advocates and translate outcomes into compelling stories for Marketing, Sales, Customer Success and Product teams.

This is a remote role with up to 20% travel, open to US workers. Ideal candidates have 3–5 years in advocacy roles, strong storytelling and data skills, and familiarity with EdTech

Qualifications

• Bachelor's degree required in a related field.
• 3–5 years in customer advocacy, community management or related roles.
• Proven ability to build trusted relationships across teams and customers.
• Excellent storytelling and written, verbal and visual communication skills.
• Strong organizational and multi-project management skills.
• Data-driven mindset with strong analytical skills.

Responsibilities

• Develop and execute a comprehensive customer advocacy strategy to increase retention and brand credibility.
• Manage advocate programs end-to-end including recruitment, onboarding and ongoing engagement.
• Organize user forums, best practice sharing sessions and advocate training.
• Partner with product/platform teams for beta testing and roadmap discussions.
• Build long-term relationships with customer champions and advisory board members.
• Expand advocacy programs into new markets and opportunities.

Education

Bachelor's degree

Tools

PowerPoint

Outlook

Excel

SmartSheet

Salesforce.com

Marketo

Gainsight

Tableau

Asana

AI tools

Job description

McGraw Hill seeks a Senior Marketing Manager, Customer Advocacy, to lead scalable programs that turn educator and student experiences into credible customer proof. You will recruit, engage and activate advocates and translate outcomes into compelling stories for Marketing, Sales, Customer Success and Product teams.

This is a remote role with up to 20% travel, open to US workers. Ideal candidates have 3–5 years in advocacy roles, strong storytelling and data skills, and familiarity with EdTech