*FULLY REMOTE* Regional Sales Manager – Electrical Cable and Wire -- Up to $140,000 Salary + Uncapped Commission
Compensation:
- Up to $140,000 base salary
- Uncapped commission
Keys to this role:
- 8+ years of related sales experience
- Experience selling or purchasing wire is strongly preferred
- Background in electrical distribution, building wire, or electrical contractor sales is a plus
- Responsible for growing sales and profitability for a building wire product line within an assigned territory
- Develop relationships with residential electrical contractors, distributors, builders, inspectors, and other key industry contacts
- Create and execute regional sales and marketing strategies to increase product adoption and market share
- Identify new business opportunities, drive product conversions, and build strategic distribution partnerships
Primary Duties & Responsibilities:
- Execute sales strategies to achieve and exceed sales and profit goals for the building wire product line.
- Develop and implement a strategic go-to-market plan for the assigned territory, including market analysis, SWOT assessments, target account identification, and regional distribution strategies.
- Identify and execute opportunities to convert residential electrical contractor (REC) accounts to the company's building wire products.
- Develop initiatives to increase brand awareness, product adoption, and sales growth among targeted residential electrical contractors.
- Prospect new accounts and develop existing customer relationships to drive product conversions, revenue growth, and EBITDA impact.
- Map inspector communities and Authorities Having Jurisdiction (AHJs) within the territory to identify product restrictions and develop strategies to address them in collaboration with internal teams.
- Represent the company at local and regional trade shows, marketing events, and industry forums to increase product awareness and educate the market.
- Build and strengthen relationships with key distribution partners, driving sales growth and strategic stocking programs.
- Conduct lunch-and-learn sessions and educational forums at distributor locations, and support local distribution trade shows and open houses.
- Collaborate with cross-functional teams to share best practices and support sales initiatives.
- Maintain current knowledge of industry codes, regulations, and requirements affecting the building wire market.
- Maintain membership and active participation in relevant trade organizations to increase brand awareness and generate sales opportunities.
- Serve as a brand ambassador within the trade community and collaborate with local manufacturers, trade associations, and regulatory representatives.
- Support product development and marketing initiatives by contributing to sales literature, website content, technical and commercial presentations, and other promotional materials.
- Prepare and deliver updates and presentations to the executive team regarding key initiatives, territory performance, and progress toward objectives.
- Support sales meetings by helping facilitate discussions and ensuring the accuracy and completeness of supporting data.
- Perform other duties as assigned.
Qualifications:
Required
- High school diploma or equivalent.
- 8+ years of related professional experience.
- Strong working knowledge of Microsoft Office and Smartsheet.
- Ability to plan, organize, and manage multiple priorities while collaborating effectively with cross-functional teams.
- Strong analytical, creative problem-solving, and decision-making skills, with the ability to adapt to changing business needs.
- Excellent presentation, communication, and negotiation skills.
- Strong attention to detail and follow-through.
- Ability to develop and execute regional sales and marketing plans.
Preferred
- Bachelor of Business Administration (BBA) or related degree.
- Experience purchasing or selling wire, ideally within the building wire or electrical distribution industry.
- Experience developing relationships with electrical contractors, distributors, builders, inspectors, and other industry stakeholders.