Regional Marketing Lead — Localized Campaigns & Growth

AccruePartners; Charlotte (NC); On-site; USD 50,000 - 70,000; Full time

Job summary

AccruePartners is seeking a results‑driven marketing professional to support field marketing and branch campaigns in a multi-location retail environment. This role partners with local market leaders to execute locally relevant promotions that drive revenue and customer engagement.

You will coordinate with digital marketing, CRM, sales and operations to localize campaigns, events, and sponsorships, while traveling as needed to support activations and market-level initiatives in Charlotte, NC and

Qualifications

• 3-5+ years of marketing or field marketing experience in multi-location environments.
• Strong organizational skills with ability to manage multiple projects and timelines.
• Experience collaborating with field teams, operations, and marketing partners.
• Willingness to travel to support events and activations.

Responsibilities

• Partner with local market and field leaders to support branch-level marketing efforts that align with revenue goals, seasonal demand, and customer acquisition priorities.
• Roll out and localize broader marketing campaigns across multiple service lines, ensuring promotions, offers, and messaging are relevant to each market.
• Coordinate with internal teams across digital marketing, paid media, CRM, call center, and operations to turn marketing activity into measurable customer engagement and booked revenue.
• Support local market activations, including community events, sponsorships, home shows, and grassroots initiatives, while helping create repeatable playbooks for future use.
• Track campaign performance, local marketing spend, lead flow, booking trends, and ROI, providing insights to improve results across assigned markets.

Skills

Marketing coordination

Project management

Cross-functional collaboration

Attention to detail

Travel willingness

Job description

AccruePartners is seeking a results‑driven marketing professional to support field marketing and branch campaigns in a multi-location retail environment. This role partners with local market leaders to execute locally relevant promotions that drive revenue and customer engagement.

You will coordinate with digital marketing, CRM, sales and operations to localize campaigns, events, and sponsorships, while traveling as needed to support activations and market-level initiatives in Charlotte, NC and