Regional Healthcare Business Development Director

Encompass Health; Memphis (TN); Vor Ort; USD 120.000 - 160.000; Vollzeit

Benefits dieser Stelle

Health benefits (medical, dental, and视

Paid time off

Tuition reimbursement

401(k) with matching

Employee stock purchase plan

Health Savings Account / Flexible SPA

Zusammenfassung

Encompass Health in Memphis, TN is seeking an Area Business Development Director to lead marketing, referral development, and strategic growth across multiple hospitals. You will partner with hospital CEOs and leadership teams to strengthen referral networks, expand access to rehabilitation services, and drive patient-centered care.

In this senior role, you will build and mentor marketing teams, analyze admissions and outcomes, develop market plans with CRM insights, and collaborate with

Qualifikationen

• Minimum 2 years' experience as a marketing representative or nurse liaison in a healthcare environment.
• Bachelor's degree in related area preferred.
• Successful track record in leading, managing or direct sales and marketing, preferably in Healthcare environment.
• Physician relations, Case manager, Managed care, knowledge of local healthcare market preferred.
• Driver's license and acceptable driving record according to company policy.

Aufgaben

• Provide strategic marketing leadership and support for multiple hospitals within an assigned region.
• Monitor admissions, discharges, volume trends, payer mix, case mix, patient outcomes, and other key performance metrics to achieve operational goals.
• Develop and execute effective marketing plans, using data and CRM insights to measure performance and optimize results.
• Identify market opportunities and risks, communicating recommendations and performance updates to hospital and senior leadership.
• Lead marketing operations, including recruiting, hiring, coaching, and developing marketing team members.
• Manage territory assignments, sales strategies, budgets, and grassroots outreach initiatives.
• Oversee admission-related processes, including insurance verification, pre-certification requirements, discharge planning, reimbursement considerations, and resource utilization.
• Partner with clinical and hospital leadership to evaluate admission appropriateness, enhance existing services, and identify opportunities.
• Build and maintain strong referral source relationships by educating stakeholders on services and differentiating the organization from competitors.
• Collaborate with corporate partners to develop marketing materials, advertising campaigns, public relations efforts, and media outreach that support market objectives.

Kenntnisse

Marketing leadership

Sales & marketing

Nurse liaison

Physician relations

Driver's license

Ausbildung

Bachelor's degree in related area

Jobbeschreibung

Encompass Health in Memphis, TN is seeking an Area Business Development Director to lead marketing, referral development, and strategic growth across multiple hospitals. You will partner with hospital CEOs and leadership teams to strengthen referral networks, expand access to rehabilitation services, and drive patient-centered care.

In this senior role, you will build and mentor marketing teams, analyze admissions and outcomes, develop market plans with CRM insights, and collaborate with