Regional Growth Marketing Lead

UL Solutions; Chicago (IL); On-site; USD 86,000 - 100,000; Full time

Benefits offered by this job

Health, dental and vision benefits

401K retirement savings

Paid time off: vacation, holidays, and

Job summary

UL Solutions in the United States seeks a Senior Regional Marketing Specialist to develop and execute regional marketing strategies across designated markets, solutions, or segments. You will work with global and local teams to align campaigns with broader brand goals and drive measurable impact.

You will lead multi-channel demand generation, create localized narratives, and optimize content and events based on data insights.

Qualifications

• 5+ years in field marketing, regional marketing or related roles.
• Experience in developing multi-channel programs and campaigns.
• Ability to align local activities with global marketing strategies.
• Strong communication and project management skills.

Responsibilities

• Evaluate market dynamics and translate insights into marketing plans.
• Support demand generation through social, content and events.
• Create localized narratives and maintain message consistency.
• Partner on integrated campaign development and execution.
• Lead content launches, events and customer engagement.
• Analyze results to optimize programs and spend.

Skills

Brand Positioning

Data Analytics

Marketing Planning

Campaign Management

Cross-functional Collaboration

Stakeholder Management

Content Marketing

Demand Generation

Digital Marketing

Salesforce CRM

Tools

Drupal CMS

Google Marketing Platform

Marketo

Salesforce CRM

Job description

UL Solutions in the United States seeks a Senior Regional Marketing Specialist to develop and execute regional marketing strategies across designated markets, solutions, or segments. You will work with global and local teams to align campaigns with broader brand goals and drive measurable impact.

You will lead multi-channel demand generation, create localized narratives, and optimize content and events based on data insights.