The Real Estate Business Consultant, or Business Growth Advisor (BGA), utilizes sales expertise and relationship management to generate, nurture, and convert qualified leads to support MAPS Coaching objectives. This position conducts comprehensive needs analyses, manages the end-to-end sales funnel, executes client contracts, and maintains accurate pipeline data within the CRM. The BGA leverages client insights and consistent engagement to exceed sales targets and foster long-term agent relationships.
What is MAPS?: MAPS (Mega Achievement Productivity Systems) is a series of sales training and coaching programs designed to help Keller Williams agents with Business Growth, Personal Growth, Sales Growth and Business Expansion. These programs can be conducted in-person or virtually, as well as in a Skills Camp and other event settings.
Location
This position sits at our corporate headquarters in Austin, TX.
Responsibilities
Business Development
- Connects with KW Agents and members of Leadership to conduct comprehensive needs analyses focused on identifying business gaps, growth opportunities, and coaching alignment
- Builds and maintains a pipeline of qualified leads to achieve and exceed sales targets
- Nurtures ISA-generated leads through consistent follow-up, relationship building, and value-based communication to move prospects through the sales funnel
- Attends on-site events, trainings, and company functions to qualify growth opportunities, build relationships, and procure coaching contracts when applicable
- Guides prospects through the entire coaching sales process, from initial Needs Analysis (redundant) through contract execution and onboarding
- Serves as the primary closer for qualified leads by presenting tailored coaching recommendations and securing signed agreements
- Maintains accurate records of sales activities, client interactions, lead status, and contract details in the company CRM (Zoho)
- Provides clear and detailed handoff communication to the Client Experience Team and Coaches to ensure appropriate coach assignment and onboarding experience
- Meets or exceeds sales quotas, contract goals, and revenue targets as established by leadership
- Tracks performance against goals and adjusts strategies as necessary to improve conversion outcomes and pipeline movement
- Reports regularly to sales management on sales activities, pipeline health, nurture progress, and overall lead funnel performance
Agent Relationship Management
- Develops strong, long-term relationships with agents to foster trust, repeat business, and referrals
- Maintains ongoing communication with unclosed leads through consistent nurturing, follow-up, and value-driven touchpoints
- Identifies opportunities for additional coaching solutions, program upgrades, and cross-functional support based on the agent’s evolving business needs
- Communicates lead progress, nurture status, and funnel movement back to the ISA and Client Experience teams to maintain alignment across departments
- Works closely with ISA, Client Experience, Coaching, and Leadership teams to ensure alignment on lead quality, client requirements, and coach placement
- Collaborates with internal stakeholders to improve conversion strategies, nurture processes, and overall client experience
- Provides insights and feedback regarding agent needs, objections, and sales trends to support ongoing operational and program improvements
Administrative
- Completes necessary sales documentation, agreements, and follow-up tasks in a timely manner
- Participates in team meetings, pipeline reviews, and ongoing training initiatives
- Other jobs and duties as assigned
Qualifications
- Bachelor's degree. Four (4) years of relevant education in Business, Sales, Finance, Marketing, or related field and work experience may be substituted for degree
- Minimum of three (3) years of specialized experience in lead generation, sales, client service/support or coaching role
- Experience creating a compelling message based on the conversation frameworks and dialogue
- Experience with creative and proactive problem-solving, and process improvement
- Proven track record of driving results and holding team members accountable for goals
- Ability to build strong relationships with partners and stakeholders quickly
- Aptitude to develop strong leadership skills in the role Polished and professional demeanor
- Well-versed in industry developments, techniques, and trends
Preferred Requirements
- Documented track record of successfully meeting and exceeding goals and targets
- Minimum of one (1) year of experience with a real estate team