Publicity/Marketing Coordinator, P3

PageUp People Limited; Storrs (CT); On-site; USD 60,000 - 65,000; Full time

Job summary

The UConn Elisabeth DeLuca School of Nursing is seeking a Publicity/Marketing Coordinator (P3) to tell the stories of the School and its people. You will craft content across news, features, social media campaigns, and promotional materials under the Director of Marketing.

You will write press copy, manage the website, analyze analytics, and develop editorial and marketing plans to elevate the School’s visibility at UConn and beyond.

Qualifications

• Bachelor’s degree in journalism, English, communications, or another related field.
• Two years of related experience.
• Experience utilizing social media tools and marketing strategies.
• Experience with web design, maintenance, and management.
• Demonstrated writing ability to produce publicity materials.

Responsibilities

• Plan promotional strategies and develop marketing plans for the School in alignment with the University’s model.
• Write copy for press releases and publicity materials; supervise student writers.
• Develop relationships with faculty, staff, and media; arrange coverage of events.
• Manage website maintenance, track digital analytics, and recommend improvements.
• Lead editorial content strategy and produce the School’s annual magazine Unison; design promotional materials.

Skills

Writing ability

Social media strategy

Web design and maintenance

Adobe Creative Suite

Media relations

Editing and proofreading

Education

Bachelor's degree in journalism/English/communications

Tools

Adobe Creative Suite

WordPress

Job description

INTRODUCTION

The UConn Elisabeth DeLuca School of Nursing, recognized among the top nursing schools in the nation, is entering an exciting new chapter. As we prepare to move into DeLuca Hall, our new state-of-the-art home, we are looking for a creative and talented Publicity/Marketing Coordinator (P3) to help tell the stories of our School and the exceptional people making an impact in nursing.

Working under the limited supervision of the Director of Marketing, the Coordinator will create engaging content that brings UConn Nursing to life—from news and feature stories to social media, marketing campaigns, promotional materials, and digital communications. This position will work across the School to highlight the accomplishments of our students, faculty, staff, alumni, and programs and help share those stories with audiences at UConn and beyond.

We are looking for a strong writer, creative thinker, and natural storyteller who knows how to turn ideas, accomplishments, and people into stories that get noticed. This is a unique opportunity to join UConn Nursing at a defining moment of growth and transformation and play an important role in elevating the School’s visibility, reputation, and impact.

DUTIES AND RESPONSIBILITIES

• Plan promotional strategies and develop strategic marketing plans for the School in alignment with the University’s centralized marketing model, targeting the School’s major audiences, with input from the Vice President for Communications and the Dean. Responsible for writing copy for press releases, public service announcements, informational listings, and other publicity materials, as well as supervising and assigning writing tasks to student workers.
• Develop and maintain positive relationships with unit heads, faculty, and staff; leverage these relationships to identify news stories and interview expert sources. Builds and maintains working relationships with members of public media to promote coverage of School programs. Arrangearticles, interviews, and coverage of special events.
• Serve as a consultant to administrators, faculty, and staff on media relations and interactions with the press. Research and respond to media inquiries. Oversee public relations and promotional activities for the School; facilitate special events that include arrangements, logistics, correspondence, and supervision of these events. Plan, organize, implement, and lead ad hoc or special projects in accordance with School-wide goals.
• Provide School’s website maintenance, management, and creation, with input from the Dean. Track and interpret digital analytics data and prepare recommendations to enhance publicity activities based on data gathered.
• Plan cost-effective strategies and promotional campaigns designed to attract students, donors, faculty, and a variety of other audiences appropriate to the campaign or event. Evaluate effectiveness of such efforts and adjust plans accordingly. Manage special projects as the project lead, collaborating with sources both inside and outside the School.
• With the Director of Marketing, will develop and set editorial content strategy to elevate the reputation and community of the School. Write, edit, and produce the School’s annual magazine, Unison. Design, schedule and produce brochures, posters, advertising flyers and newspaper advertisements and other informational and promotional materials; prepare designs for production, including layouts, paste-up, type specs and mechanical, as needed; work with vendors to establish, review, and correct proofs and quotes. Maintain archive of digital and promotional assets and distributes as required.
• Work with the Director of Marketing to ensure the broad diversity of backgrounds, experiences, and academic areas in the School of Nursing are represented in editorial and marketing materials.

MINIMUM QUALIFICATIONS

• Bachelor’s degree in journalism, English, communications, or another related field.
• Two years of related experience.
• Experience utilizing social media tools and marketing strategies.
• Experience with web design, maintenance, and management.
• Demonstrated ability to be resourceful and work under pressure and deadlines while managing conflicting priorities.
• Demonstrated writing ability necessary to produce publicity materials.
• Experience with or demonstrated knowledge of media production.
• Experience in graphic design and familiarity with Adobe Creative Suite programs, including InDesign, Photoshop, Premiere, and Illustrator.
• Demonstrated verbal and written communication skills, including editing and proofreading skills.

PREFERRED QUALIFICATIONS

• Demonstrated organizational skills.
• Experience leading special projects, coordinating and collaborating with internal and external sources.
• Photography and videography experience.
• Experience developing outreach programs designed to promote programs, events, and services.
• Demonstrated knowledge of industry standards and university branding guidelines in relation to the use of graphics, logos, and proprietary materials.
• Demonstrated knowledge of news operations, news staff, and their needs.
• Experience creating and updating websites using Aurora WordPress or similar content management software.
• Experience working in higher education.
• Experience with customer relationship management technology such as Slate or similar software.

COMPENSATION AND BENEFITS

The hiring range for this position is $60,416 to $65,000. An offer of employment, if made, will be commensurate with the successful candidate’s skill and experience, as determined by the University.

For more information about benefits and other offerings available to University employees, we encourage you to review the Human Resources website and explore the sections under the Benefits & Leaves header at the top of the page. Under Benefits & Leaves, select Benefits to access an overview as well as additional information on topics such as paid time off, benefits, retirement, and other resources. As you explore these pages, please note that this position is covered by the University of Connecticut Professional Employees Association (UCPEA) and look for information specifically identified for UCPEA, as provisions may vary by employee group.

APPOINTMENT TERMS

This is a full-time, end-dated position on the Storrs campus with the possibility of renewal subject to performance and funding. Other rights, terms, and conditions of employment are contained in the collective bargaining agreement between the University of Connecticut and the University of Connecticut Professional Employees Association (UCPEA).

TERMS AND CONDITIONS OF EMPLOYMENT

Employment of the successful candidate is contingent upon the successful completion of a pre-employment criminal background check.

All members of the University of Connecticut are expected to exhibit appreciation of, and contribute to, an inclusive, respectful, and diverse environment for the University community.

The University of Connecticut aspires to create a community built on collaboration and belonging and has actively sought to create an inclusive culture within the workforce. The success of the University is dependent on the willingness of our diverse employee and student populations to share their rich perspectives and backgrounds in a respectful manner. This makes it essential for each member of our community to feel secure and welcomed and to thoroughly understand and believe that their ideas are respected by all. We strongly respect each individual employee’s unique experiences and perspectives and encourage all members of the community to do the same. All applicants will receive consideration for employment without regard to race, color, ethnicity, religion, age, sex, marital status, national origin, ancestry, sexual orientation, genetic information, physical or mental disabilities, veteran’s status, status as a victim of domestic violence and/or sexual assault and/or trafficking in persons as defined by Connecticut law, prior conviction of a crime, workplace hazards to the reproductive systems, or gender identity or expression

The University of Connecticut is an AA/EEO employer including for Disability and Veteran status.

Advertised: Sep 28 2026 Eastern Daylight Time
Applications close: Oct 13 2026 Eastern Daylight Time