Public Sector Product Marketing Manager

Avolve Software Group; United States; Teletrabalho; USD 94 000 - 127 000; Tempo integral

Resumo da oferta

Avolve is seeking a strategic, hands-on Product Marketing Manager to strengthen the product marketing function. You will translate product capabilities and market intelligence into clear positioning and go-to-market execution across buyers and customers.

The role sits at the intersection of Product, Marketing, Sales, Customer Success, and Partnerships, driving narrative, launches, and enablement. This is a fully remote role within supported U.S. states.

Qualificações

• Bachelors degree in marketing, business, communications, or a related field or equivalent experience.
• 4–6 years of relevant product marketing, solutions marketing, or go-to-market experience in B2B/B2G tech.
• Experience developing messaging, launches, market and competitive research, and sales enablement materials.
• Strong storytelling and presentation development skills to convey complex value.
• Ability to coordinate cross-functional projects and use data to drive decisions.
• Familiarity with GovTech, public-sector software, or GIS is a plus.

Responsabilidades

• Maintain and evolve positionings, messaging, value props, and proof points for the product portfolio.
• Translate features into outcomes for public-sector personas, use cases, and buying stages.
• Develop messaging frameworks, audience definitions, and competitive differentiation.
• Create customer-facing adoption materials and enablement assets for sales and CS teams.
• Lead go-to-market planning, launches, and post-launch reviews.
• Coordinate cross-functional launch readiness, timelines, and owners.

Conhecimentos

Product marketing

Market research

Sales enablement

Cross-functional teamwork

Storytelling

Presentations

AI tools

GovTech

Formação académica

Bachelor’s degree in marketing or related field

Ferramentas

HubSpot

Asana

Descrição da oferta de emprego

Avolve is seeking a strategic, hands-on Product Marketing Manager to strengthen the product marketing function. You will translate product capabilities and market intelligence into clear positioning and go-to-market execution across buyers and customers.

The role sits at the intersection of Product, Marketing, Sales, Customer Success, and Partnerships, driving narrative, launches, and enablement. This is a fully remote role within supported U.S. states.