Public Relations Manager - Higher Ed Media Strategy

Duke PA; Durham (NC); On-site; USD 61,000 - 88,000; Full time

Job summary

Duke University’s Fuqua School of Business is seeking a Public Relations Manager (level 12) to tell stories about the school and its community. The role supports media relations and content creation across earned and owned channels, including podcasts and blogs, reporting to the Director of Strategic Communication within Global Marketing.

The candidate will craft communications plans, amplify school leaders in media and social channels, and collaborate with teams to maintain publication cadence

Qualifications

• Bachelor's degree in Journalism or English or a related discipline.
• Two years of directly related writing experience.
• Equivalent combination of education and experience may be considered.

Responsibilities

• Works with external audiences including local, applicant, national, and international media on a variety of topics.
• Develops processes for recurring media requests regarding admissions data, career data, application deadlines, student profiles, etc.
• Manages student blogs and faculty research podcast.
• Manages media requests about the school or leadership that come in reactively.
• Serves as a brand journalist.
• Supports Fuqua’s social media channels.
• Executes communications plans to increase awareness of the school's programs, culture, and depth; builds internal and external relationships.
• Coordinates with staff to ensure channel health across multiple school content platforms.
• Develops metrics and tracks results.

Skills

Media relations

Writing skills

Editing skills

News judgment

Enterprise stories

Project management

Social media knowledge

Interpersonal communication

PR campaigns

Attention to detail

Education

Bachelor's degree in Journalism or English

BA/BS degree + 3 years experience

Job description

Duke University’s Fuqua School of Business is seeking a Public Relations Manager (level 12) to tell stories about the school and its community. The role supports media relations and content creation across earned and owned channels, including podcasts and blogs, reporting to the Director of Strategic Communication within Global Marketing.

The candidate will craft communications plans, amplify school leaders in media and social channels, and collaborate with teams to maintain publication cadence