Public Relations Account Director

The Hoffman Agency; San Jose (CA); Hybrid; USD 100,000 - 140,000; Full time

Benefits offered by this job

20 PTO days

11 holidays

Birthday PTO

401(k) match

Wellness stipend

Hybrid work

Job summary

The Hoffman Agency, a global PR and integrated marketing communications consultancy focused on B2B tech, seeks an Account Director to lead 4-6 client accounts. You will own strategy and execution, acting as the senior counselor to clients, and mentor a growing team.

This role sits in a hybrid US office setup (Boston, MA; Portland, OR; San Jose, CA). You’ll drive media strategy, craft key messages, and contribute to agency growth while maintaining a strong culture of collaboration and excellence.

Qualifications

• 8+ years of public relations experience; agency experience preferred.
• Proven track record managing multiple B2B accounts and PR plans.
• People management experience with direct reports.
• Excellent writing and editing; able to mentor drafts for C-suite clients.
• Strong organization to juggle multiple clients, deadlines, priorities.

Responsibilities

• Own a portfolio of 4-6 B2B accounts, setting strategy and staying close to execution.
• Serve as trusted advisor to client executives; offer strategic counsel and set expectations.
• Drive development of key messages and PR plans; review core content like press releases and Q&A documents.
• Own reporting across accounts; measure results against goals and sharpen programs.

Skills

Public relations

Account leadership

Client counseling

Team mentoring

Executive communication

Education

Bachelor's degree in communications, journalism, PR, business, or related field

Tools

Media databases

Monitoring platforms

AI-assisted workflows

Job description

Seeking smart, ambitious account directors with a passion for storytelling.

If you find ownership and being in the thick of the action exhilarating, and you relish the opportunity to advise clients and solve difficult problems while leading and working with smart, fun, and experienced teammates, then look no further.

The Hoffman Agency is a global public relations and integrated marketing communications consultancy that crafts stories to build brands, with a focus on B2B tech companies.

We are seeking account directors who want to be on the frontline of strategy and execution with a passion for storytelling, mentoring, and a commitment to excellence. Must also have a sense of humor and appetite for working in a positive team environment.

Our US storytellers work hybrid out of offices in Boston MA, Portland OR, or San Jose CA.

The Role:

As an Account Director, you'll lead a portfolio of four to six client accounts and own both the strategy and the execution. You will be the senior counselor clients turn to, the manager your team learns from, and a real contributor to the agency's growth.

• Own a portfolio of 4-6 B2B accounts, setting strategy and staying close enough to the execution that the work consistently exceeds client expectations.
• Serve as a trusted advisor to client executives: offer strategic counsel, make clear recommendations, and set expectations for program scope and results.
• Drive development of key messages and PR plans and provide senior review of core content such as press releases, Q&A documents, and bylines.
• Own reporting across your accounts, measuring results against annual goals and using what you learn to sharpen programs and strengthen client satisfaction.

Drive media results

• Set media strategy for your accounts, maintain your own network of reporter relationships, and staff briefings with senior client spokespeople.

Build your team

• Manage direct reports and mentor junior team members through regular feedback, clear goals, and actionable development plans that support their growth at Hoffman.

Grow the business

• Contribute to RFPs, pitch decks, and new business presentations.
• Spot opportunities to expand Hoffman's services within existing accounts where they'll increase client impact.

What You Bring:

• 8+ years of public relations experience; agency experience preferred.
• A track record of managing multiple B2B accounts, including building and executing PR plans.
• People management experience, ideally with direct reports.
• Excellent writing and editing skills. You can sharpen a teammate's draft and hold your own with a client's C-suite.
• Strong organizational skills to juggle multiple clients, deadlines, and priorities without dropping the ball.
• Comfort with the tools of modern PR, including media databases, monitoring and measurement platforms, and AI-assisted workflows.
• Bachelor's degree in communications, journalism, PR, business, or a related field, or equivalent experience.

Who Thrives Here:

• Tech-curious. You're genuinely interested in technology and the companies building it.
• A leader who rolls up their sleeves. You set direction and pitch in when the team needs it.
• An owner. You take initiative, think like an entrepreneur, and hold yourself accountable for results.
• A proactive thinker. You spot problems, and opportunities, before the client does.
• Always learning. New industries, new channels, and new tools excite you.
• Wants to have fun. We take the work seriously, not ourselves. A sense of humor is a genuine requirement.

Where you work:

• This is a hybrid role (2-3 days/week in the office) based in one of our US offices: Boston MA, Portland OR, or San Jose CA. Expect occasional travel to clients and other offices.

People-centered benefits:

• 20 PTO days
• 11 holidays including MLK day, President's Day, and Floating Holiday
• Birthday PTO
• 401(k) match
• Going the extra kilometer (gain extra time off from going above and beyond)
• Knock-off early on Fridays!
• Weekly Wellness Hour
• Sabbatical program
• Home office stipend
• Wellness and Professional Development Fund

Salary range: $100,000 to $140,000 based on location and experience