Programmatic Data & Audience Sales Executive

Socotra, Inc.; New York (NY); Hybrid; USD 98,000 - 122,500; Full time

Benefits offered by this job

Medical, dental, and vision insurance

Mental health benefits

Family building benefits

Child care and pet benefits

401(k) with company match

Paid time off (per role)

Job summary

Lyft is hiring an Account Executive to expand Lyft Media’s audience solutions across agency and holding company accounts. You will prospect, pitch, and close data licensing and off-platform activation deals, building relationships with investment and planning desks at major holdcos and driving quarterly revenue growth.

You will translate Lyft's first‑party mobility data into briefs and activation strategies, collaborate with product and data partnerships, and maintain pipeline hygiene in

Qualifications

• 3–5 years of digital media or data sales experience.
• Track record of closing and growing agency business.
• Experience with programmatic and agency holdco accounts.

Responsibilities

• Own a book of agency and holdco accounts — prospect, pitch, negotiate, and close data licensing and off-platform activation deals.
• Build relationships across investment, planning, data strategy, and programmatic trading desks at major holdcos.
• Hit and exceed quarterly revenue targets.
• Translate Lyft's data into briefs that win RFPs — audience segments, geo/movement signals, and measurement use cases.
• Partner with teams to ensure activation, attribution, and renewal.
• Maintain accurate pipeline hygiene in Salesforce and forecast with discipline.

Skills

Digital media sales

Programmatic

Agency holdco accounts

Relationship building

Sales negotiating

Forecasting pipeline

Tools

DV360

TTD

Yahoo DSP

LiveRamp

Habu

AWS

IDFA/MAID targeting

MMM

Job description

Lyft is hiring an Account Executive to expand Lyft Media’s audience solutions across agency and holding company accounts. You will prospect, pitch, and close data licensing and off-platform activation deals, building relationships with investment and planning desks at major holdcos and driving quarterly revenue growth.

You will translate Lyft's first‑party mobility data into briefs and activation strategies, collaborate with product and data partnerships, and maintain pipeline hygiene in