Programmatic Campaign Lead – Acquisition & Optimization

Lancesoft; New York (NY); On-site; USD 69,000 - 76,000; Full time

Job summary

Lancesoft is seeking a Manager, Programmatic Execution to plan and activate programmatic campaigns across web/video/CTV and YouTube. Located in New York, NY, this onsite role runs 5 days a week on a 9+ month contract with an hourly pay range of $50-$55 on W2.

You will own activation, planning, and reporting, working hands-on with DV360, Amazon DSP, and MMPs, delivering acquisition goals and clear performance insights to leadership.

Qualifications

• 5–7 years of experience in programmatic media.
• Deep working knowledge of DSPs (Amazon DSP, DV360) and programmatic ecosystem.
• Experience with MMPs setup and reporting (Kochava or Appsflyer).
• Demonstrated experience managing vendor relationships and holding partners accountable.
• Proven ability to manage multiple campaigns with strong attention to detail.
• Advanced proficiency in Excel and reporting/BI tools.

Responsibilities

• Own digital programmatic partners strategy, setup, and execution across campaigns.
• Define reporting frameworks, KPIs, and cadence; deliver insights to leadership.
• Manage day-to-day partner relationships and ensure delivery against goals.
• Proactively monitor live campaigns; lead pacing, delivery, and optimization decisions.
• Build and improve processes, trafficking workflows, and reporting templates for efficiency.

Skills

Programmatic media

DSP platforms

MMPs (Kochava/Appsflyer)

Vendor management

Campaign management

Excel/BI reporting

Communication/Influencing

Tools

DV360

Amazon DSP

Kochava

Job description

Lancesoft is seeking a Manager, Programmatic Execution to plan and activate programmatic campaigns across web/video/CTV and YouTube. Located in New York, NY, this onsite role runs 5 days a week on a 9+ month contract with an hourly pay range of $50-$55 on W2.

You will own activation, planning, and reporting, working hands-on with DV360, Amazon DSP, and MMPs, delivering acquisition goals and clear performance insights to leadership.