Programmatic Campaign Lead

IME Mediabrands Worldwide, Inc.; United States; On-site; USD 90,000 - 100,000; Full time

Job summary

Omnicom Group is seeking a Manager in Addressable Activation to lead campaign execution and optimization across multiple brands on major platforms. You’ll drive performance, mentor a team, and tailor processes to client needs.

Responsibilities include vendor strategy, reporting, and delivering new addressable solutions to grow business, with in-office attendance and a focus on proactive problem-solving.

Qualifications

• Proven track record of building new business relationships or solutions.
• Experience mentoring teams and managing cross-functional partners.
• Strong analytical skills and platform knowledge.

Responsibilities

• Owns execution and day-to-day management of client assignments with technical oversight.
• Leads vendor strategy, selecting and scoping vendor needs.
• Supervises junior team members and defines optimization parameters.
• Develops reporting dashboards and delivers actionable client insights.
• Identifies and delivers addressable solutions to drive growth.
• Oversees quality, progress, and cross-team coordination.
• Solves complex problems using industry processes and systems.

Skills

Client management

Vendor relations

Team leadership

Data analysis

Project management

Advanced communication

Tools

DV360

The Trade Desk

Ad platforms

Job description

Omnicom Group is seeking a Manager in Addressable Activation to lead campaign execution and optimization across multiple brands on major platforms. You’ll drive performance, mentor a team, and tailor processes to client needs.

Responsibilities include vendor strategy, reporting, and delivering new addressable solutions to grow business, with in-office attendance and a focus on proactive problem-solving.