Manager, Programmatic Execution

Lancesoft; New York (NY); On-site; USD 69,000 - 76,000; Full time

Job summary

Lancesoft is seeking a Manager, Programmatic Execution to plan and activate programmatic campaigns across web/video/CTV and YouTube. Located in New York, NY, this onsite role runs 5 days a week on a 9+ month contract with an hourly pay range of $50-$55 on W2.

You will own activation, planning, and reporting, working hands-on with DV360, Amazon DSP, and MMPs, delivering acquisition goals and clear performance insights to leadership.

Qualifications

• 5–7 years of experience in programmatic media.
• Deep working knowledge of DSPs (Amazon DSP, DV360) and programmatic ecosystem.
• Experience with MMPs setup and reporting (Kochava or Appsflyer).
• Demonstrated experience managing vendor relationships and holding partners accountable.
• Proven ability to manage multiple campaigns with strong attention to detail.
• Advanced proficiency in Excel and reporting/BI tools.

Responsibilities

• Own digital programmatic partners strategy, setup, and execution across campaigns.
• Define reporting frameworks, KPIs, and cadence; deliver insights to leadership.
• Manage day-to-day partner relationships and ensure delivery against goals.
• Proactively monitor live campaigns; lead pacing, delivery, and optimization decisions.
• Build and improve processes, trafficking workflows, and reporting templates for efficiency.

Skills

Programmatic media

DSP platforms

MMPs (Kochava/Appsflyer)

Vendor management

Campaign management

Excel/BI reporting

Communication/Influencing

Tools

DV360

Amazon DSP

Kochava

Job description

Job title: Manager, Programmatic Execution

Duration: 09+ Months Contract

Pay Range: $50 - $55/hrs. On W2

Location: New York, NY

Schedule: Onsite 5 days a week

Job Description

This role will plan and activate our programmatic web/video/CTV and YouTube campaigns within a variety of self-serve DSPs. This person should also have a sound understanding of paid media ad products, be able to explain rationale, and a confident speaker during presentations. Experience driving acquisition goals, strong knowledge of Kochava or similar MMP, and experience working on consumer DTC brand. Working hands on with activation and plan, owning the planning for the campaign for programmatic. Candidates should have experience with DV360 and Amazon DSP, as well an MMP. Excel –should be able to manage reporting with vlookup, pivot, formulas, etc.

Responsibilities

Own digital programmatic partners strategy, set-up, and execution across programmatic campaigns, including asset QA standards, tag/creative implementation, and escalation of delivery issues to resolution. Own campaign reporting and measurement: define reporting frameworks, KPIs, and cadence;deliver performance insights and recommendations to internal leadership and partner stakeholders. Manage day-to-day partner relationships: set expectations, review work quality, and be accountable to campaign delivery and performance goals. Proactively monitor live campaigns;lead pacing, delivery, and optimization decisions and flag risks to senior stakeholders early. Build and improve processes, documentation, trafficking workflows, and reporting templates to increase accuracy, efficiency, and scalability.

Required Skills

• 5–7 years of experience in programmatic media, including experience owning campaign set up and execution independently driving acquisition goals.
• Deep working knowledge of DSPs (e.G., Amazon DSP, DV360) and the programmatic ecosystem (YouTube, PMP/PG, etc), including deal setup, supply paths, and optimization levers.
• Experience with MMPs set up and reporting (Kochava or Appflyer, or similar)
• Demonstrated experience managing vendor relationships and holding partners accountable to deliverables.
• Proven ability to manage multiple campaigns and competing priorities simultaneously, with strong attention to detail.
• Advanced proficiency in Excel and reporting/BI tools;ability to turn complex data into clear insights and recommendations for senior audiences.
• Excellent communication and influencing skills across internal teams, leadership, and external partners.

Nice to Have

Having both brand awareness and performance media is helpful, however if they only have performance media that is acceptable. Knowledge of both activation, and planning is highly preferred. If they don’t have planning experience, then deep knowledge of activation is required.