Programmatic Campaign Lead

Publicis Groupe; New York (NY); On-site; USD 75,050 - 120,159; Full time

Benefits offered by this job

Medical coverage

401K

Flexible time off

Tuition reimbursement

Job summary

Publicis Groupe Holdings B.V in New York is seeking a Programmatic Manager to oversee strategic planning and execution of campaigns. The role requires strong analytical skills and campaign management experience, working with bid management platforms. Responsibilities include managing digital media campaigns, optimizing strategies, and training analysts. The ideal candidate will have excellent communication skills and a client-focused approach. A competitive benefits package is included.

Qualifications

• 3+ years of experience managing Search, Display, Video, Social and/or Mobile Programmatic Media Buying.
• Understanding of traditional and interactive media planning elements.
• Resourceful, curious, and motivated individual.
• Strong analytics, organizational, and communication skills.

Responsibilities

• Execute, manage, and optimize online biddable media campaigns.
• Communicate digital strategies for each campaign.
• Develop and maintain relationships through client service.
• Partner with Analytics team on campaign reporting.

Skills

Campaign management

Analytical skills

Communication skills

Client facing experience

Project management

Tools

The Trade Desk

DoubleClick Bid Manager

Facebook and X APIs

Microsoft Office Suite

Job description

Publicis Groupe Holdings B.V in New York is seeking a Programmatic Manager to oversee strategic planning and execution of campaigns. The role requires strong analytical skills and campaign management experience, working with bid management platforms. Responsibilities include managing digital media campaigns, optimizing strategies, and training analysts. The ideal candidate will have excellent communication skills and a client-focused approach. A competitive benefits package is included.