Programmatic Ad Ops Manager

PatientPoint®; New York (NY); On-site; USD 60,000 - 110,000; Full time

Benefits offered by this job

Hybrid work options

401K plan

Competitive benefits

Job summary

PatientPoint’s Programmatic Operations Manager is a crucial role focused on managing and optimizing programmatic advertising initiatives. This role involves working with internal teams and external partners to ensure the successful execution of programmatic campaigns to maximize revenue.

The ideal candidate will possess strong analytical skills, platform expertise, and a proactive approach to performance management and troubleshooting.

Qualifications

• 5+ years of AdOps experience with PMP and Direct deal management.
• Hands-on experience setting up and managing programmatic deals directly within SSPs and DSPs.
• Possess a strong understanding of programmatic, targeting, and AdTech platforms and technologies.
• Experience working at large scale, premium publisher
• Experience with DOOH or extreme curiosity to learn fast
• Strong analytical skills for campaign optimization and performance analysis. Proven ability to analyze data sets and effectively communicate findings.
• Proficient with major SSPs and ad servers.

Responsibilities

• Manage Programmatic Deal Operations: Oversee the entire programmatic deal workflow, from set-up, execution, reporting, and optimizations.
• Campaign Management: Monitor campaigns across various programmatic platforms to ensure accurate delivery and performance against KPIs.
• Data Analysis & Reporting: Regularly review and analyze campaign performance data within dashboards to deliver actionable insights.
• Partner Management: Build and maintain relationships with AdTech Platforms, notably SSPs and key stakeholders and disseminating internal communications to staff and volunteers.

Skills

AdOps experience

Programmatic deal management

Data analysis

Stakeholder communication

Campaign optimization

Tools

SSPs

DSPs

Ad servers

AdTech platforms

Job description

Job Summary

PatientPoint’s Programmatic Operations Manager is a crucial role focused on managing and optimizing programmatic advertising initiatives. This role involves working with internal teams and external partners to ensure the successful execution of programmatic campaigns to maximize revenue. The ideal candidate will possess strong analytical skills, platform expertise , and a proactive approach to performance management and troubleshooting

What You’ll Do

• Manage Programmatic Deal Operations: Oversee the entire programmatic deal workflow, from set-up, execution, reporting, and optimizations. Responsible for identifying process improvements to enhance effectiveness of programmatic operations.
• Campaign Management: Responsible for monitoring campaigns across various programmatic platforms to ensure accurate campaign delivery and performance against KPIs. Identify, investigate, and resolve issues related to deal health.
• Data Analysis & Reporting: Regularly review and analyze campaign performance data within dashboards and reporting frameworks to deliver actionable insights to internal and external stakeholders.
• Partner Management: Build and maintain relationships with AdTech Platforms, notably SSPs and key stakeholders and disseminating internal communications to staff and volunteers.

What We Need

• 5+ years of AdOps experience with PMP and Direct deal management
• Hands-on experience setting up and managing programmatic deals directly within SSPs and DSPs.
• Possess a strong understanding of programmatic, targeting, and AdTech platforms and technologies.
• Experience working at large scale, premium publisher
• Experience with DOOH or extreme curiosity to learn fast
• Strong analytical skills for campaign optimization and performance analysis. Proven ability to analyze data sets and effectively communicate findings.
• Proficient with major SSPs and ad servers.

What You’ll Need to Succeed

• Exceptional organizational and communication skills.
• Proactive and resourceful, with a strong sense of initiative.
• Collaborative with a positive attitude.
• Ability to adapt to changing priorities and manage multiple tasks simultaneously.

Base Salary Band: $60,000.00 - $110,000.00

Compensation: At PatientPoint, we are committed to providing competitive pay and benefits that are in line with industry standards. We analyze and carefully consider several factors when determining compensation, including skills, qualifications, geographic location, and professional experience, which can cause your compensation to vary. The base salary range listed is just one component of PatientPoint’s total compensation package for employees. For additional details on our total benefits package, please review the section “About PatientPoint” at the end of this job description.

About PatientPoint

PatientPoint® is the Point of Change company, transforming the healthcare experience through the strategic delivery ofbehavior-changing content at critical moments of care. As the nation’s largest and most impactful digital network in 30,000 physician offices, we connect patients, providers and healthbrands with relevant information that is proven to drivehealthier decisions and better outcomes. Learn more atpatientpoint.com.

Latest News & Innovations

• Why is PatientPoint a Best Place to Work! Read More
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• Recognized on Vault’s Top Internship List.Read More

What We Offer

We know you bring your whole self to work every day, and we are committed to supporting our full-time teammates with a comprehensive range of modernized benefits and cultural perks. We offer competitive compensation, flexible time off to recharge, hybrid work options, mental and emotional wellness resources, a 401K plan, and more. While these benefits are available to full-time team members, we strive to create a positive and supportive environment for all teammates.

PatientPoint recognizes that privacy is important to you. Please read the PatientPoint privacy policy, we want you to be familiar with how we may collect, use, and disclose your information. Employer is EOE/M/F/D/V