Program Director - General Manager Wolverine Sports Properties

The Chronicle Of Higher Education, Inc.; Orem (UT); On-site; USD 60,000 - 70,000; Full time

Job summary

Utah Valley University is seeking a Program Director - General Manager Wolverine SportsProperties to drive revenue growth through corporate sponsorships, advertising, and community partnerships. This role combines business development, relationship management, and strategic marketing to grow UVU Athletics partnerships.

You will identify, secure, and grow sponsorships, oversee fulfillment, cultivate long-term client relationships, and develop initiatives that raise visibility and funding for UVU

Qualifications

• Graduation from an accredited institution with a bachelor's degree in a related discipline plus three years of staff-level experience or an equivalent combination totaling seven years.
• Preferred qualifications include a master's in Sports Business Management, or a bachelor's in Sports Business Management with a master's to be completed within three years.

Responsibilities

• Sponsorship and Partnership Development: Identifies and approaches potential sponsors, advertisers, and corporate partners; develops and presents proposals to secure new sponsorships.
• Client Relationship Management: Develops programs and initiatives to enhance value for sponsors; maintains regular engagement and communicates outcomes.
• Fulfillment and Coordination: Oversees implementation and delivery of partnership agreements; coordinates with internal and external partners; tracks outcomes.
• Performs other job-related duties as assigned.

Skills

Interpersonal

Problem solving

Decision making

Client initiatives

Education

Bachelor's degree in related discipline

Master's degree in Sports Business Management

Bachelor's degree in Sports Business Management

Job description

Program Director - General Manager Wolverine SportsProperties

Salary: $59,899.00 - $70,470.00 Annually

Job Type: FT Exempt Salaried Staff

Job Number: FY2706334

Closing: 8/13/2026 11:59 PM Mountain

Location: Main Campus - Orem

Division: VP Administration/Strategic Rel

At Utah Valley University, the General Manager of Wolverine SportsProperties has the unique opportunity to drive revenue growth andbuild meaningful partnerships that directly support the success ofUVU Athletics. This highly visible role combines businessdevelopment, relationship management, and strategic marketing,leading efforts to identify, secure, and grow corporatesponsorships, advertising agreements, and community partnerships.Working closely with local, regional, and national organizations,the General Manager serves as a key ambassador for UVA Athletics,creating innovative partnership opportunities that connectbusinesses with the excitement and engagement of Wolverinesports.

This position is ideal for professionals who thrive on buildingrelationships, developing creative sponsorship solutions, anddelivering measurable results. Beyond generating new business, therole provides the opportunity to oversee partnership fulfillment,cultivate long-term client relationships, and develop newinitiatives that enhance the value and impact of corporatepartnerships. The successful candidate will play an important rolein advancing the visibility, financial strength, and communitypresence of UVU Athletics while working in a collaborative andenergetic environment dedicated to student-athlete success andinstitutional growth.

Summary of Responsibilities

• Sponsorship and Partnership Development: Identifies andapproaches potential sponsors, advertisers, and corporate partners.Develops and presents compelling proposals to secure newsponsorships and partnerships and builds and nurtures long-termrelationships. Maintains regular communication and engagement toensure ongoing support and collaboration. Actively seeks andsecures new cash partnerships to support UVU Athletics programs andinitiatives.
• Client Relationship Management: Develops innovative programsand initiatives to enhance the value provided to corporatepartners. Introduces new services or benefits to better serve andengage sponsors. Implements client initiatives, regularly reviewseffectiveness, and makes adjustments and improvements based onsponsor feedback and needs to ensure high levels of sponsorsatisfaction. Regularly engages with corporate sponsors throughdirect communication and addresses any concerns or requestspromptly and professionally. Creates and distributes newsletters tokeep sponsors informed and engaged. Organizes corporate partnergatherings and events to foster networking and relationshipbuilding.
• Fulfillment and Coordination: Oversees the implementation anddelivery of partnership agreements. Ensures all sponsorship andadvertising commitments are met to the highest standards.Coordinates with internal teams and external partners to executepartnership activities. Monitors and reports on partnershipperformance and deliverables.
• Performs other job-related duties as assigned.

Qualifications / Licenses / Certifications

Graduation from an accredited institution with a bachelor's degreein a related discipline plus three years of staff-level experienceor an equivalent combination of education and/or experience relatedto the Summary of Duties totaling seven years.

Preferred Qualifications: Graduation from an accredited college or university with a master'sdegree in Sports Business Management; OR a bachelor's degree inSports Business Management and two years of experience related tothe summary of duties with a master's degree to be completed inthree years.

Knowledge / Skills / Abilities

Knowledge

• Knowledge of University, WAC, BIG 12, and NCAA rules andregulations.
• Knowledge of sales proposals and presentations.

Skills

• Interpersonal, problem-solving, and decision-makingskills.
• Skills in creating new client initiatives.
• Skills in overseeing, coordinating, and executing corporatepartnership fulfillment.

Abilities

• Ability to meet and deal with the public and solicit new cashpartnerships.
• Ability to make cold calls and budget-relieving trade salespresentations for UVU Athletics.
• Ability to track prospective sales and inventory throughouteach fiscal year and provide up-to-date data to theadministration.

EEO Statement: UVU employment decisions are made on the basis of an applicant'squalifications and ability to perform the job without regard torace, color, religion, national origin, sex, sexual orientation,gender identity, gender expression, age (40 and over), disability,veteran status, pregnancy, childbirth, or pregnancy-relatedconditions, genetic information, or other bases protected byapplicable federal, state, or local law.