Product Strategy & Commercial Intelligence Analyst

Bosch USA

Pineville (NC)

Sur place

USD 70 000 - 90 000

Plein temps

Il y a 4 jours
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Résumé du poste

BOSCH Rexroth in Pineville, NC, is seeking a Product Management & Commercial Intelligence Analyst to join the Linear Technologies (LT) unit. You will collaborate with the Product Management team to drive awareness, interest, and demand while improving distributor satisfaction and retention.

You will analyze market trends, customer applications, and competitive offerings, translating insights into actionable recommendations for product strategy and sales alignment.

Qualifications

  • Bachelor's degree or higher in Business, Engineering, Marketing, Economics, Analytics, or related field.
  • 3–5 years of work experience in technical B2B marketing, product management, market intelligence, business development, commercial analytics, or related fields.
  • Proficiency in MS Office (Word, Excel, PowerPoint, Outlook) and Adobe Creative Cloud (Illustrator, InDesign, Photoshop).
  • Demonstrated expertise with LinkedIn, social media platforms, and marketing automation tools (HubSpot, Mailchimp).
  • Strong written and verbal communication skills with ability to create marketing copy for multiple media formats.
  • Ability to comprehend technical product features and translate them into compelling messaging.
  • Experience managing campaigns, tracking KPIs, and analyzing campaign performance data.
  • Excellent organizational and multitasking skills with ability to prioritize and manage multiple projects.
  • Proactive problem-solving mindset with strong judgment and initiative in a collaborative environment.
  • Fundamental financial acumen to manage and track marketing budgets.
  • Willingness to travel up to 15%.

Responsabilités

  • Identify product portfolio gaps, unmet customer needs, and growth opportunities.
  • Analyze market trends, customer applications, competitive offerings, and positioning.
  • Assess product-to-application fit across target industries.
  • Translate market insights into actionable recommendations for Product Management.
  • Benchmark Bosch Rexroth against competitors and differentiate its technology.
  • Identify and prioritize target customers and applications based on market potential.
  • Develop qualified opportunities with Product Management and Sales.
  • Support early customer qualification before commercial handoff.
  • Build visibility into emerging market opportunities and inform Sales.
  • Provide insights to support commercial engagement and align on markets and growth priorities.
  • Drive the marketing strategy and external communication plans for the assigned technology.
  • Lead multichannel inbound marketing and harmonize content across regions.
  • Coordinate content and campaigns to meet brand guidelines and KPI targets.
  • Manage budgets and report on marketing spend and campaign success.
  • Collaborate with Sales and Product Management to connect market opportunities with execution.
  • Travel up to 15% as needed.

Connaissances

MS Office
Adobe Creative Cloud
LinkedIn
Marketing automation
Communication skills
Tech-to-market messaging
Campaign management
Budget management
Travel willingness

Formation

Bachelor's degree

Outils

HubSpot
Mailchimp
Adobe Creative Cloud

Description du poste

BOSCH Rexroth in Pineville, NC, is seeking a Product Management & Commercial Intelligence Analyst to join the Linear Technologies (LT) unit. You will collaborate with the Product Management team to drive awareness, interest, and demand while improving distributor satisfaction and retention.

You will analyze market trends, customer applications, and competitive offerings, translating insights into actionable recommendations for product strategy and sales alignment.

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