Product Owner, Omnichannel Personalization with AJO

Insight Global; Dallas (TX); On-site; USD 120,000 - 150,000; Full time

Job summary

Insight Global is seeking an experienced Product Owner to lead omnichannel decisioning initiatives leveraging Adobe Journey Optimizer and related platforms. You will translate business needs into epics and features while driving cross-functional collaboration to deliver roadmap milestones across channels.

The role emphasizes governance, scalable processes, data identity, and platform integrations to enable personalized journeys at scale.

Qualifications

• 5+ years of Product Ownership with implementation delivery.
• Experience defining platform capabilities and governance.
• Translating business needs into epics and features.
• Strong collaboration with marketing and technical teams.

Responsibilities

• Evaluate omnichannel decisioning across customer touchpoints and channels.
• Plan platform capabilities and roadmaps using Adobe Journey Optimizer.
• Design solutions and review with architects and apps teams.
• Drive adoption of personalization and journey orchestration features.
• Collaborate with marketing to align with business objectives and budgets.
• Coordinate with architecture, data, and channel teams for end-to-end experiences.

Skills

Product Ownership

Project Management

Roadmap Development

Adobe Journey Optimizer

Stakeholder Collaboration

Technical Acumen

Tools

Adobe Journey Optimizer

Adobe Experience Platform

RT-CDP

Customer Journey Analytics

Adobe Target

Job description

Insight Global is seeking an experienced Product Owner to lead omnichannel decisioning initiatives leveraging Adobe Journey Optimizer and related platforms. You will translate business needs into epics and features while driving cross-functional collaboration to deliver roadmap milestones across channels.

The role emphasizes governance, scalable processes, data identity, and platform integrations to enable personalized journeys at scale.