Product Marketing Manager, GTM & Revenue (Nonprofit SaaS)

Virtuous Management Group; Phoenix (AZ); Sur place; USD 120 000 - 180 000; Plein temps

Avantages offerts par ce poste

Market pay and benefits

Bonus program

401(k) match

Unlimited PTO

Volunteer days

Healthcare benefits

Parental leave

Résumé du poste

Virtuous Raise and Virtuous Volunteer are donor-facing products within the Virtuous platform. This front-of-house role owns the go-to-market motion end to end, including positioning, campaigns, sales enablement, and pipeline management.

You will partner with Demand and Sales to drive revenue and adoption across the base and new customers. You’ll work embedded with product and operations, using AI tools to accelerate research and content development while ensuring alignment with executives and

Qualifications

• 5+ years in product marketing or demand/campaign marketing at a B2B SaaS company with pipeline accountability
• Experience owning go-to-market strategy end-to-end: positioning, messaging, campaigns, sales enablement
• Comfort partnering with channel-execution teams without owning their channels
• Track record presenting to prospects, customers, or analysts
• Highly organized with strong project planning and cross-functional alignment
• Fluency with AI tools in research, positioning, and content workflow
• Comfort with ambiguity and a lean team
• Nice to have nonprofit/ Higher Ed or long-sales-cycle experience

Responsabilités

• Define GTM strategy and translate product into a market narrative for executives
• Own pipeline and revenue goals with Demand and GM, and drive adoption in active base
• Lead campaign strategy with Demand and coordinate channels without direct control
• Develop competitive positioning, objections handling, and pricing narrative for Sales
• Plan launches with market audiences, messaging, and channel plan
• Monitor market and competitor intelligence to shape campaigns

Connaissances

GTM strategy

Campaign marketing

Demand generation

Prospect facing

AI in marketing

Description du poste

Virtuous Raise and Virtuous Volunteer are donor-facing products within the Virtuous platform. This front-of-house role owns the go-to-market motion end to end, including positioning, campaigns, sales enablement, and pipeline management.

You will partner with Demand and Sales to drive revenue and adoption across the base and new customers. You’ll work embedded with product and operations, using AI tools to accelerate research and content development while ensuring alignment with executives and