Product Marketing Manager — 3D Printing Launches

Frontdoor Defense; Somerville (MA); Hybrid; USD 85,000 - 145,000; Full time

Benefits offered by this job

Robust equity program

Comprehensive healthcare coverage

401K matching

Parental Leave

Sabbatical Leave

Flexible Out of Office Plan

On-site parking

Healthy on-site lunches

Professional development opportunities

Culture events

Unlimited 3D prints

Job summary

Formlabs is hiring a Product Marketing Manager in Somerville, MA to drive go-to-market for our 3D printers, materials, and software. You will collaborate with product, design, engineering, manufacturing, web, and content teams to craft messaging and enable sales through launches and content creation.

Ideal candidates bring 2-5 years in product marketing or sales engineering at B2B hardware/software firms, with strong writing, research and cross-functional collaboration skills to accelerate

Qualifications

• 2-5 years of product marketing or sales engineering experience in a B2B hardware or software company.
• Detail-oriented with a track record of excellence in project management.
• Passionate about technology and 3D printing.
• Collaborates with sales and marketing teams to create training material with value propositions.
• Conducted primary and secondary market research to understand trends and competitive landscapes.
• Able to work independently and cross-functionally to complete projects.
• Influence with leaders across the organization and exercise sound business judgment.

Responsibilities

• Be the 'quarterback' of launches for new hardware, software, and materials.
• Nurture existing products by updating marketing and positioning.
• Connect market and technology trends to build product positioning and messaging.
• Track competitors and adjust marketing strategy as the market evolves.
• Communicate products across mediums with clear, compelling messaging.
• Develop training materials, FAQs, and product guides to enable sales.
• Promote and demo products at conferences, trade shows, and to analysts/customers.
• Develop deep expertise in Formlabs' 3D printing technologies and portfolio.

Skills

Product marketing

Sales enablement

Cross-functional

Technical writing

Market research

Project management

Communication

Education

Business or technical degree

Job description

Formlabs is hiring a Product Marketing Manager in Somerville, MA to drive go-to-market for our 3D printers, materials, and software. You will collaborate with product, design, engineering, manufacturing, web, and content teams to craft messaging and enable sales through launches and content creation.

Ideal candidates bring 2-5 years in product marketing or sales engineering at B2B hardware/software firms, with strong writing, research and cross-functional collaboration skills to accelerate