Product Marketing Manager

Safety Mojo; Sandy (UT); On-site; USD 90,000 - 120,000; Full time

Job summary

Safety Mojo is hiring its first Product Marketing Manager to connect field safety needs with what we build and how we sell it. You will own the full arc from market problems to launch to sales enablement with direct visibility to founders and the CRO.

The role is hands-on and individual-contributor, focusing on market problems, messaging, and competitive intelligence to drive growth in high-risk industries.

Qualifications

• Hands-on, individual-contributor PMM role with no team beneath you.
• Own the full arc from market problems to launch to sales enablement.

Responsibilities

• Own Market Understanding activities: personas, buyer journeys, and market problems.
• Own Positioning & Distinctive Competence: messaging framework and brand integrity.
• Collaborate with Product to bring market evidence to prioritization and roadmaps.

Skills

Market understanding

Buyer personas

Competitive intelligence

Win/Loss interviewing

Tools

Pragmatic Marketing Framework

Job description

About Safety Mojo

Mojo AI is the standard for modern safety management in high-risk industries, including construction and oil & gas. Through Safety Mojo-our enterprise-grade, AI-powered platform we empower frontline safety professionals to mitigate risk and prevent incidents in real time. We are backed by top-tier venture capital firms and are entering our next phase of aggressive growth.

About Safety Mojo

Mojo AI is the standard for modern safety management in high-risk industries, including construction and oil & gas. Through Safety Mojo-our enterprise-grade, AI-powered platform we empower frontline safety professionals to mitigate risk and prevent incidents in real time. We are backed by top-tier venture capital firms and are entering our next phase of aggressive growth.

About The Job

We’re hiring our first Product Marketing Manager at Safety Mojo to build the connective tissue between what field safety teams need, what we build, and how we sell it. This is a hands-on, individual-contributor role grounded in the Pragmatic Marketing Framework. As the founding PMM, you’ll own the full arc from market problems to launch to sales enablement, with no team beneath you and direct visibility to the founders and CRO.

What You’ll Own - 5 Core Areas

• Market Understanding
  • Maintain and sharpen our core buyer personas – Safety and Operations leaders in high-risk industries – grounded in real conversations about incident reporting, near-miss tracking, and compliance workflows, not assumption
  • Map the buying process across construction and oil & gas: who’s involved, what triggers a search for a platform like ours, what stalls deals (budget cycles, safety committee sign-off, IT/security review)
  • Own competitive intelligence: battlecards, teardown docs, and a repeatable process for tracking incumbent EHS players and adjacent AI-safety entrants
  • Run a lightweight, ongoing win/loss program. Interview closed-won and closed-lost prospects and turn findings into a living market-problems doc
• Positioning & Distinctive Competence
  • Own and evolve our three-pillar messaging framework - Gather Better / See Earlier / Act Faster - keeping it sharp as the product and market shift
  • Maintain the message house that Sales, Content, and the founders all pull from, tailored by persona
  • Steward the Safety Mojo brand architecture as we consolidate sub-brands, ensuring positioning stays consistent across product, sales, and marketing surfaces
  • Partner with Product on the business case for roadmap priorities - bring market evidence, not opinions, to prioritization conversations