Product Marketing Lead, AI Field Performance

ZS; Chicago (IL); Hybrid; USD 120,000 - 130,000; Full time

Benefits offered by this job

Bonus incentives

Relocation

Healthcare

Retirement benefits

COLA

Job summary

ZS is seeking a seasoned Product Marketing Lead to define and scale the story of ZAIDYN Field Performance, the agentic AI platform transforming how life sciences field teams plan, perform, and engage. This role partners across product, industry marketing, sales, and customer success to shape differentiated positioning and drive adoption globally.

You will translate complex technology into clear, inspiring value for customers, combining product depth, creative communication, and commercial acumen

Qualifications

• 8–11 years in B2B SaaS Product Marketing, ideally for enterprise platforms or data/AI-driven products.
• Proven experience collaborating with Product, Sales, and Marketing on launches and growth.
• Deep sales enablement expertise, from narrative design to competitive storytelling.
• Fluency in commercial life sciences or related domains (field effectiveness, CRM, incentives).

Responsibilities

• Positioning & Narrative: Define ICP, buying committee, and value architecture for Field Performance.
• Go-to-Market Strategy & Launches: Develop GTM strategy and tiered launch plans across features and products.
• Sales Enablement & Adoption: Develop enablement assets and lead enablement sessions for AEs and SDRs.
• Storytelling & Evangelism: Represent the product, create engaging demos and videos, simplify AI concepts.
• Customer & Market Intelligence: Conduct market and competitive research and translate insights into actions.

Skills

B2B SaaS marketing

Cross-functional collaboration

Sales enablement

Life sciences familiarity

AI/product analytics knowledge

Executive communication

English fluency

Tools

Veeva ecosystem

Salesforce

Job description

ZS is seeking a seasoned Product Marketing Lead to define and scale the story of ZAIDYN Field Performance, the agentic AI platform transforming how life sciences field teams plan, perform, and engage. This role partners across product, industry marketing, sales, and customer success to shape differentiated positioning and drive adoption globally.

You will translate complex technology into clear, inspiring value for customers, combining product depth, creative communication, and commercial acumen