Product Manager - Customer Segmentation & Personalization

Highmark Health; Northern (KY); Hybrid; USD 86,000 - 139,000; Full time

Job summary

Highmark Health is seeking a Product Manager to lead enterprise personalization initiatives within a hybrid work model. You will own roadmaps, collaborate with analytics, data and technology teams, and translate objectives into actionable plans with measurable outcomes.

This role supports hybrid work within 50 miles of hub offices and reports to the Product Owner and Delivery Team. Responsibilities include backlog ownership, prioritization, and governance participation to drive value and

Qualifications

• 3 years of product experience
• 3 years with the Software Lifecycle
• 1 year of advanced domain experience
• 1 year with the Agile process
• Experience designing and operationalizing customer segmentation capabilities.

Responsibilities

• Understand the department's and the company's strategic roadmap and develop a holistic product vision and strategy.
• Set roadmaps, priorities, experiments, and decisions across audiences from product team to executive levels.
• Represent the product in governance meetings and own the backlog.
• Refresh and re-prioritize the backlog based on internal and partner input.
• Collaborate with Product Owner and Delivery Team to translate objectives into actionable plans.

Skills

Business Acumen

Communication

Conflict Management

Language (Other than English)

Education

Bachelor's Degree in STEM

Job description

Highmark Health is seeking a Product Manager to lead enterprise personalization initiatives within a hybrid work model. You will own roadmaps, collaborate with analytics, data and technology teams, and translate objectives into actionable plans with measurable outcomes.

This role supports hybrid work within 50 miles of hub offices and reports to the Product Owner and Delivery Team. Responsibilities include backlog ownership, prioritization, and governance participation to drive value and