Product Manager, Customer Segmentation & Personalization

Highmark Health Company; Dover (DE); Hybrid; USD 86,000 - 139,000; Full time

Job summary

Highmark Health is seeking a Senior Product Manager to develop product strategies and operating models for enterprise personalization, enabling data-driven decisions and improved customer experiences. You will shape the product vision, maintain roadmaps, and partner with analytics, data, and technology teams to drive adoption and business value.

The role emphasizes stakeholder alignment, defining value propositions, and delivering capabilities in collaboration with delivery teams.

Qualifications

• Bachelor's degree or relevant experience as determined by the company in lieu of a degree.
• 3 years of product experience.
• 3 years with the software lifecycle.
• 1 year of advanced domain experience.
• 1 year with the Agile process (preferred).
• Experience designing and operationalizing customer segmentation capabilities.

Responsibilities

• Develop product vision and strategy to drive maximum value across departments.
• Define roadmaps, priorities, experiments, and decisions across audiences including executives.
• Own product backlog and refresh priorities with internal and partner input.
• Represent the product in governance meetings and maintain alignment with stakeholders.
• Identify cross-product and cross-customer value and share learnings.
• Lead collaboration with Product Owner and Delivery Team to translate objectives into actionable plans.
• Address other duties as assigned.

Skills

Business acumen

Communication

Conflict management

Education

Bachelor's degree in science, technology, mathematics or related field

Job description

Highmark Health is seeking a Senior Product Manager to develop product strategies and operating models for enterprise personalization, enabling data-driven decisions and improved customer experiences. You will shape the product vision, maintain roadmaps, and partner with analytics, data, and technology teams to drive adoption and business value.

The role emphasizes stakeholder alignment, defining value propositions, and delivering capabilities in collaboration with delivery teams.